Marketing Tech & CRM Coordinator (InterAction/Vuture)

RR Donnelley; Ohio; On-site; USD 28,000 - 40,000; Full time

Benefits offered by this job

Medical, dental, and vision coverage

Paid time off

401(k) with company match

Life insurance and other voluntary ins

Parental leave and adoption assistance

Tuition assistance

Employee discounts

Job summary

RRD is seeking a Marketing Technology Coordinator to support InterAction CRM and the Vuture email platform. You will help strengthen client development, improve communications, and advance the Firm’s digital presence.

Responsibilities include data management, report development, campaign execution, and cross-functional collaboration with Marketing, IT, and Communications to ensure accurate, on-brand communications.

Qualifications

• Three years of LexisNexis InterAction experience and one year of eMarketing experience, Vuture preferred.
• Proficient with MS Office applications – advanced proficiency with Excel preferred.
• Strong attention to detail & highly organized.
• Ability to work independently, meet multiple tight deadlines and deliver detailed and accurate work product.

Responsibilities

• Review and validate daily contact updates in the Data Change Management Inbox.
• Create and manage Marketing and Working List folders.
• Build complex searches to generate targeted contact lists.
• Manage list imports and exports.
• Develop and format Business Development reports upon request.
• Extract, analyze, and report on data from CRM and email marketing systems to generate insights on events, client engagement, and business trends.
• Manage unsubscribe requests in compliance with the Firm’s privacy policy.
• Ensure ongoing compliance with global data privacy regulations, staying current on requirements and best practices.
• Ensure the integrity of critical contact lists to improve the efficiency of event and mailing communications.
• Assist the Marketing Technology Specialist with: maintain data for top clients and personnel, build subsidiary trees, data hygiene schedules, and process hires/departures in CRM.
• Support the Vuture platform administration, troubleshooting, and permissions; create, test, and deploy campaigns; monitor KPI and integrate with InterAction.

Skills

CRM data management

Email marketing

Data analysis

MS Excel

Attention to detail

Education

Bachelor’s degree in Marketing, Communications or related field

Tools

InterAction

Vuture

Excel

Job description

RRD is seeking a Marketing Technology Coordinator to support InterAction CRM and the Vuture email platform. You will help strengthen client development, improve communications, and advance the Firm’s digital presence.

Responsibilities include data management, report development, campaign execution, and cross-functional collaboration with Marketing, IT, and Communications to ensure accurate, on-brand communications.