Marketing Specialist I: Content & Campaigns

ADP, Inc.; Frederick (MD); On-site; USD 25,000 - 41,000; Full time

Benefits offered by this job

Medical benefits

401(k)

Paid time off

Birthday holiday

Disability insurance

Tuition reimbursement

Job summary

EDCO is seeking a Marketing Specialist I in Frederick, MD to craft compelling content and execute integrated marketing campaigns that support products, customers, and growth. You will help maintain digital presence, collaborate with Sales and Marketing teams, and contribute to lead generation and events.

The role requires a minimum of 2 years marketing experience and a bachelor’s degree in a related field. Strong writing and digital marketing knowledge are essential for success in this hands-on

Qualifications

• At least 2 years of relevant marketing experience.
• Bachelor’s degree in marketing, communications, business, or related field, or an equivalent combination of education and experience.
• Strong writing, editing, interviewing, and interpersonal skills.

Responsibilities

• Create Engaging Content: Write and edit email campaigns, website copy, product descriptions, blogs, brochures, case studies, presentations, and sales materials.
• Execute Marketing Campaigns: Plan, build, test, and launch campaigns across email, websites, social media, digital advertising, print, and events.
• Connect With Customers: Reach out to customers, distributors, rental partners, and prospects to gather feedback and develop customer stories.
• Manage Digital Channels: Keep websites and e-commerce content current, including product pages, images, landing pages, resources, promotions, and basic SEO.
• Support Social Media and Creative Projects: Coordinate calendars, photography, videos, and other assets.
• Support Sales and Lead Generation: CRM data quality, lead capture, campaign tracking, and lead routing.

Skills

Marketing experience

Content creation

Campaign execution

Customer communication

SEO basics

Education

Bachelor's degree in marketing or related field

Tools

CRM systems

Microsoft 365

Job description

EDCO is seeking a Marketing Specialist I in Frederick, MD to craft compelling content and execute integrated marketing campaigns that support products, customers, and growth. You will help maintain digital presence, collaborate with Sales and Marketing teams, and contribute to lead generation and events.

The role requires a minimum of 2 years marketing experience and a bachelor’s degree in a related field. Strong writing and digital marketing knowledge are essential for success in this hands-on