Marketing Specialist (Healthcare)

McKesson; United States; Remote; USD 88,000 - 148,000; Full time

Job summary

An established industry player is seeking a Provider Brand Marketing and Communications Specialist to enhance its oncology marketing efforts. This remote role offers the opportunity to impact patient care through innovative marketing strategies and collaboration with cross-functional teams. You will develop compelling narratives, create educational marketing assets, and engage with healthcare providers to improve program attendance. If you're passionate about making a difference in healthcare and have a strong background in pharmaceutical marketing, this role is perfect for you.

Benefits

Comprehensive Total Rewards Package

Bonuses and Incentives

Support for Physical Well-being

Support for Mental Well-being

Support for Financial Well-being

Qualifications

• 4+ years in pharmaceutical marketing, communications, or product marketing.
• 1+ years in digital marketing with a focus on oncology preferred.

Responsibilities

• Influence and grow brand presence in the oncology provider market.
• Develop engagement plans and execute marketing campaigns.

Skills

Pharmaceutical Marketing

Digital Marketing

Communication Skills

Storytelling

Visual Design

Project Management

Education

Bachelor's degree in Communications

MBA in Marketing

Job description

Provider Brand Marketing and Communications Specialist (Remote)

Pay: Competitive

Location: Remote

Employment type: Full-Time

Job Description

Req#: JR0092890

McKesson is an impact-driven, Fortune 10 company that touches virtually every aspect of healthcare. We are known for delivering insights, products, and services that make quality care more accessible and affordable. We focus on the health, happiness, and well-being of our employees and those we serve. At McKesson, your work matters. We foster a culture of growth, impact, and innovation. Join us as we shape the future of health for patients, communities, and our people. If you want to be part of tomorrow’s health today, we want to hear from you.

Join the fight against cancer

Location: Remote, USA

Travel: Less than 10%

Role type: Full-Time, Individual Contributor

Backed by McKesson Corporation, Ontada develops oncology technologies to deliver personalized care and insights to accelerate drug development and support treatment. We help oncology providers make data-driven decisions to improve patient outcomes. We are committed to fighting cancer and changing lives.

How You Make an Impact

As a Marketing Specialist within the Provider Education and Engagement (PE&E) group, you will influence and grow our presence in the oncology provider market through brand development, content creation, sales enablement, and digital marketing initiatives.

How You’ll Spend Your Day

Brand Development

• Support development of value propositions, messaging, and brand standards for Ontada Learn
• Create marketing and sales assets to educate prospects and customers
• Implement brand launch plans for internal and external stakeholders
• Monitor and report on brand health metrics

Customer Engagement & Insights

• Develop engagement plans to increase program attendance and portfolio penetration
• Plan and execute provider-focused marketing campaigns and events
• Prepare creative briefs and collaborate on marketing assets
• Analyze customer data to uncover insights and recommend actions
• Identify customer segments based on defined attributes
• Seek continuous growth opportunities

Go-to-Market

• Develop launch workstreams, messaging, materials, sales training, and KPIs
• Monitor key metrics with franchise colleagues and analysts
• Coordinate with regulatory and legal teams for compliant and timely campaigns
• Stay updated on industry trends to enhance marketing efforts

Sales Enablement

• Partner with sales on priorities and messaging
• Ensure sales team has current marketing materials
• Develop sales aids as needed

*Additional duties may be assigned as needed.*

Experience Needed

• 4+ years in pharmaceutical marketing, communications, or product marketing
• 1+ years in digital marketing
• Basic understanding of pharma regulatory requirements
• Experience in oncology preferred
• Bachelor’s degree in communications, marketing, life sciences, business, or related field
• MBA in marketing or related field is a plus

Critical Skills for Success

• Strong storyteller with compelling narratives
• Excellent writing/editing skills
• Good visual design sense for digital and print assets
• Entrepreneurial mindset with creativity, execution, and flexibility
• Strong communication and collaboration skills
• Ability to manage multiple priorities and deadlines
• Leadership in cross-functional teams

What Helps You Excel

• Exceptional communication skills
• Team listening and fostering productivity
• Diplomatic conflict resolution
• Ability to translate high-level concepts into deliverables
• Self-motivation and independence

We offer a comprehensive Total Rewards package supporting physical, mental, and financial well-being. Our compensation includes base pay, bonuses, and incentives, determined by experience, performance, and market factors.

Pay Range

$88,400 - $147,300

Equal Opportunity Statement

McKesson is an Equal Opportunity Employer. All qualified applicants will receive consideration without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or veteran status. Reasonable accommodations are available upon request. Current employees should apply via the internal career site.

Join us at McKesson!

About McKesson: An American company distributing pharmaceuticals and providing health IT, supplies, and care management tools.