Growth Marketing Specialist

Musely; United States; Remote; USD 80,000 - 130,000; Full time

Job summary

Musely is seeking a Growth Marketing Specialist to drive user acquisition and retention as part of its innovative telehealth platform. The role involves optimizing campaigns across multiple digital channels, analyzing data for insights, and collaborating cross-functionally to achieve measurable growth.

Benefits

Paid vacation and holidays

401(k) plan with employer match

Employee stock purchase plan

Medical, dental, and vision plan options

Qualifications

• 2-4 years of experience in Google Ads and Meta campaigns.
• Proven success with high-budget digital advertising campaigns.
• Strong cross-functional collaboration skills.

Responsibilities

• Manage and optimize campaigns across Meta, Google, and TikTok.
• Monitor performance data to improve ROI.
• Execute A/B tests and analyze campaign results.

Skills

Data analysis

Digital marketing

Campaign management

Tools

Google Analytics

Amplitude

Job description

This range is provided by Musely. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.

Base pay range

$80,000.00/yr - $130,000.00/yr

Additional compensation types

Annual Bonus and Stock options

Growth Marketing Specialist

Location: Remote (must be able to work during PST hours)

Level: Mid to Senior

Musely has been a pioneer and disruptor in highly effective skincare. As one of the fastest-growing telehealth platforms, Musely enables top dermatologists and pharmacists to deliver the most effective and affordable prescription skincare through technology. With its revolutionary approach, Musely brings the science of youth directly to consumers’ homes—quickly, affordably, and entirely online.

In this cross-functional role reporting to the Head of Growth, you’ll work closely with the marketing, product and technical teams, as well as our vendors and agency, to drive user acquisition, retention, and long-term growth. You’ll be expected to think beyond the walls of the company—bringing fresh ideas, experimentation, and a sharp understanding of what drives growth. From building the infrastructure that powers our growth engine to collaborating across the org, you’ll play a key role in shaping how we scale and serve millions more.

Success in this role means consistently improving efficiency across key growth channels—driving measurable increases in new customer acquisition and retention while maintaining cost efficiency.

Job Responsibilities

• Create, manage, and optimize campaigns across Meta, Google and TikTok platforms
• Monitor performance data and adjust strategies to improve ROI and drive efficient growth
• Research market trends, competitors, and ad tactics to improve creative effectiveness and landing page conversion
• Plan and execute A/B tests; analyze results and apply insights to future campaigns
• Manage ad budgets and ensure spending efficiency across platforms
• Collaborate with internal design and engineering teams, as well as external agencies, to optimize conversion funnels
• Contribute to user acquisition strategy and execution across additional advertising platforms

Must-Have Qualifications

• 2-4 years of hands-on experience running Google Ads and/or Meta campaigns, with strong knowledge of platform operations and optimization techniques
• Ability to independently manage and optimize large paid media accounts and budgets
• Strong data analysis skills and ability to turn that data into insights that drive action
• Familiarity with tools like Google Analytics, Amplitude and data visualization tools
• Proven success in optimizing high-budget digital advertising campaigns
• Strong cross-functional collaboration skills—especially across brand, product, and tech

Bonus Points For

• Experience promoting DTC (Direct-to-Consumer) brands
• Experience with TikTok or other digital advertising channels
• Flexibility to collaborate with overseas agencies as needed
• Passion for technology and skincare

The totalcashcompensation which includes base and bonusis $80,000 - $130,000 USD annually,plussignificantly valued equity options and benefits. Please note that the salary range is a guideline and compensation varies based on factors such as qualifications, skill level, competencies and work location. Our benefits programs include: paid vacation and paid holidays, 401(k) plan with employer match, employee stock purchase plan, a variety of medical, dental and vision plan options, and more. Contract positions generally offer a based salary and do not include benefits and other company incentives unless prior agreement.

Seniority level

• Seniority level

  Mid-Senior level

Employment type

• Employment type

  Full-time

Job function

• Job function

  Marketing and Sales

• Industries

  Wellness and Fitness Services

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