Paid Performance Marketing Specialist (Remote)

Sistaco; California (MO); Remote; USD 70,000 - 100,000; Full time

Job summary

Sistaco is seeking a Paid Performance Marketing Specialist to join their remote team. This role involves managing Facebook and Instagram ad campaigns across several countries, requiring a strong background in performance marketing and e-commerce. The ideal candidate will have extensive experience with multi-currency campaigns and demonstrated success in optimizing marketing efforts to achieve measurable results.

Qualifications

• 3+ years in the marketing industry, with experience in managing multi-currency ad campaigns.
• Excellent analytical skills and understanding of international markets and consumer behavior.
• Proven record in delivering results like increasing ROI and lowering CPAs.

Responsibilities

• Manage and optimize Facebook and Instagram ad campaigns.
• Adjust campaigns based on consumer behavior and campaign performance.
• Prepare reports and interpret data to improve performance.

Skills

Attention to detail

Problem solving

Analytical skills

Tools

Excel

Google Sheets

Job description

Paid Performance Marketing Specialist (Remote)

Paid Performance Marketing Specialist (Remote)

2 weeks ago Be among the first 25 applicants

Our Rapidly expanding e-commerce brands Sistaco & Wylera Hair seek an experienced Paid Ads Specialist (Media Buyer) to join our team and help take us to the next level in our expansion. This position is 100% remote. This exciting role will see you take your proven work history in this field to new heights whilst working with an innovative team.

About the role

· Setup, manage and optimise Facebook and Instagram Ad campaigns across our brand portfolio in 5 countries, with expansion and new markets soon.

· Advertise across international markets, successfully managing multi-currency ad campaigns.

· Manage and allocate ad spend and budgets with a close eye.

· Adjust and optimise campaigns based on consumer behaviour and results, continually evolving and improving campaign performance.

· Develop and manage customer funnels, whilst integrating our omnichannel tech stack.

· Prepare reports, interpret data and offer strategic recommendations to improve performance.

· Liaise with internal creative and project team members to develop effective performance-driven assets (copy, images, videos, landing pages, etc.).

· Ensure campaigns are set up and structured correctly to enable accurate measurement of data.

· Development of processes to ensure consistency in delivery.

· Logging of changes to campaigns to ensure results can be analysed and improved.

About You

· Highly experienced in advertising for e-commerce brands.

· Experience in managing multi-currency ad campaigns.

· Excellent attention to detail and are comfortable wearing multiple hats in a fast-paced and ambitious environment.

· 3+ years in the marketing industry, leadership experience is also beneficial.

· An understanding of international markets and consumer behaviour.

· Experience working in the paid traffic space with Facebook & Instagram Ads being the major focus. Google ads, Snapchat ads, LinkedIn ads, Pinterest ads, and TikTok ad experience beneficial.

· Ability to manage multiple projects, campaigns & tasks at once.

· Excellent problem-solving skills.

· Demonstrated ability in the structuring of sales funnels and their implementation in campaign design and platform set up.

· Excellent analytical skills and high levels of competency in Excel and Google Sheets.

· Proven track record working across multiple campaigns and delivering real results such as increasing ROI and lowering CPAs.

· The ability to confidently communicate campaign objectives, results, timelines and deliverables to business stakeholders.

· A strong ability to work autonomously.

· Looking for an opportunity to turn this role into a career.

Seniority level

• Seniority level

  Mid-Senior level

Employment type

• Employment type

  Full-time

Job function

• Job function

  Human Resources

• Industries

  Retail

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