Marketing Science Lead — Measurement Strategy & Insights

powerdigitalmarketing; United States; Remote; USD 120,000 - 180,000; Full time

Job summary

Power Digital Marketing is seeking a senior marketing analytics leader to drive measurement strategy for a portfolio of clients. You will blend hands-on data work with client advising and team leadership to turn complex findings into clear recommendations, maintain trusted relationships, and raise the quality and efficiency of measurement deliverables.

You will guide measurement plans, analyze big data with R, Python and SQL, mentor analysts, and collaborate with account teams to tie insights to

Qualifications

• Bachelor’s degree in marketing, business, or related area.
• 6+ years in marketing analytics, incl. 3+ years in agency setting.
• Proficiency in R, Python, and SQL; experience with ETL tools Funnel.io or Fivetran.
• Strong understanding of full-funnel marketing and owned, earned, and paid channels.
• 2–3 years of team management; strong client communication, presentation, organization, and problem-solving skills.

Responsibilities

• Own measurement plans across client accounts, including marketing mix modeling, incrementality experiments, and customer analysis.
• Analyze large datasets with R, SQL, and Python to identify performance drivers and opportunities.
• Advise clients and internal account teams, tying measurement findings to business goals and practical next steps.
• Explain modeling approaches, limitations, and results clearly to both technical and executive audiences.
• Coach and develop measurement analysts, strengthening analytical rigor, problem solving, and insight communication.
• Improve measurement workflows and use AI tools to increase efficiency and support better deliverables.

Skills

R

Python

SQL

Data analysis

Client communication

Education

Bachelor's degree in marketing

Tools

Funnel.io

Fivetran

Looker

Excel

Job description

Power Digital Marketing is seeking a senior marketing analytics leader to drive measurement strategy for a portfolio of clients. You will blend hands-on data work with client advising and team leadership to turn complex findings into clear recommendations, maintain trusted relationships, and raise the quality and efficiency of measurement deliverables.

You will guide measurement plans, analyze big data with R, Python and SQL, mentor analysts, and collaborate with account teams to tie insights to