Marketing Ops Specialist: Campaigns & Automation

Ziff Davis; Chicago (IL); On-site; USD 60,000 - 75,000; Full time

Benefits offered by this job

Health & wellness benefits

Flexible time off

Volunteer time off

Paid holidays

Family care & parental leave

Fitness reimbursement

Job summary

Ookla, an Accenture company, is seeking a Marketing Operations Specialist in Chicago to execute campaigns, maintain data and marketing tech, and support automation and reporting.

You will manage email campaigns, audience segmentation, campaign timelines, webinars, and ensure data quality across systems while identifying automation opportunities. Collaborate with cross-functional teams to optimize processes and deliver scalable marketing programs.

Qualifications

• 2–4+ years in marketing operations or related field.
• Experience with marketing automation platforms (Pardot, Marketo, HubSpot).
• Experience executing email campaigns and managing databases.
• Strong attention to detail and data quality.
• Ability to manage multiple priorities and deadlines.

Responsibilities

• Execute email campaigns and marketing programs across channels.
• Build and QA campaigns, forms, landing pages, and assets.
• Execute audience segmentation, list management, and data hygiene processes.
• Coordinate campaign timelines, requirements, and dependencies.
• Provide operational support for webinars, events, and other marketing programs.
• Administer and maintain the marketing automation platform.
• Build, maintain, and troubleshoot workflows and automations.
• Execute lead management and lead scoring workflows.
• Monitor campaign and data processes and escalate issues as needed.
• Support testing and deployment of new marketing technology and capabilities.
• Produce and maintain recurring marketing reports and dashboards.
• Pull, organize, and validate campaign performance data.
• Support data quality across marketing systems and reporting processes.
• Document processes and identify automation opportunities.
• Support implementation of process improvements and automation initiatives.

Skills

Marketing operations

Marketing automation

Email campaigns

Data quality

Project coordination

Cross-functional teamwork

Tools

Salesforce Pardot

Marketo

HubSpot

Job description

Ookla, an Accenture company, is seeking a Marketing Operations Specialist in Chicago to execute campaigns, maintain data and marketing tech, and support automation and reporting.

You will manage email campaigns, audience segmentation, campaign timelines, webinars, and ensure data quality across systems while identifying automation opportunities. Collaborate with cross-functional teams to optimize processes and deliver scalable marketing programs.