Marketing Operations Lead: Agile Campaign & Tech

Accenture PLC; Washington (District of Columbia); Hybrid; USD 57,000 - 116,000; Full time

Job summary

Accenture Federal Services is seeking a Marketing Operations Specialist to maintain marketing technology, data, and processes behind campaigns. The role supports agile delivery across multiple workstreams and requires collaboration across product, marketing, creative, content, operations, and client stakeholders.

The ideal candidate brings 2+ years in marketing operations and hands-on experience with marketing automation and CRM platforms, plus strong knowledge of Agile/Scrum practices.

Qualifications

• 2+ years of experience in marketing operations, marketing technology, or campaign operations, or as Scrum Master/Agile Delivery Lead.
• Hands-on experience with a marketing automation platform (HubSpot/Marketo/Pardot/Eloqua) and a CRM (Salesforce/Microsoft Dynamics).
• Working knowledge of marketing data, funnel reporting, and list management.
• Experience facilitating agile ceremonies (sprint planning, standups, reviews, retrospectives).
• Proficiency with Jira, Azure DevOps, Confluence, Excel, Tableau, or Power BI for delivery metrics and dashboards.

Responsibilities

• Administer and optimize marketing technology platforms (marketing automation, CRM, campaign tools) and maintain integrations.
• Build, QA, and launch emails, forms, landing pages, and audience segments to standards and timelines.
• Manage lead and contact data processes: routing, scoring, lifecycle stages, hygiene, naming conventions.
• Build dashboards and reports on campaign performance, funnel metrics, and operational health.
• Support marketing product teams with planning, prioritization, backlog management, and delivery execution.
• Facilitate Agile ceremonies and drive continuous improvement across teams.

Skills

Marketing operations

Marketing automation

CRM systems

Agile/Scrum

Jira

Azure DevOps

Confluence

Excel

Tableau

Power BI

Stakeholder management

Tools

HubSpot

Marketo

Pardot

Eloqua

Salesforce

Microsoft Dynamics

Job description

Accenture Federal Services is seeking a Marketing Operations Specialist to maintain marketing technology, data, and processes behind campaigns. The role supports agile delivery across multiple workstreams and requires collaboration across product, marketing, creative, content, operations, and client stakeholders.

The ideal candidate brings 2+ years in marketing operations and hands-on experience with marketing automation and CRM platforms, plus strong knowledge of Agile/Scrum practices.