Marketing Operations & Trade Analytics Lead

Accenture PLC; EE. UU.; A distancia; USD 110.000 - 140.000; Jornada completa

Descripción de la vacante

Accenture PLC is seeking a Business Advisory Analyst to join our Marketing Operations team in the United States. You will balance marketing complexity with resource constraints, drive performance through data, and support account management across FMCG trade channels.

Responsibilities include developing trade plans, leveraging platforms such as Salesforce and Anaplan, and delivering PowerBi dashboards to monitor campaigns and results.

Formación

• Primary skill - Account Management - P1
• Minimum 5 years of working experience in FMCG industry
• Experience with Trade Marketing operations and planning
• Fluency in English; familiarity with Trade CRM & planning tools (Salesforce, Anaplan). Anaplan certification preferred
• Proficient in PowerBi and Excel; PowerPoint skills
• Experience in data analysis and presentations

Responsabilidades

• Have good understanding of End Market business priorities, trade agenda and trade operating model for specific EM is assigned, while working from GBS Hub (Remote). Full understanding and alignment on each cycle plan objectives and activities.
• Execute trade activities through aligned trade plan and B2B platform functionalities (like Anaplan as Trade Planning tool and Salesforce etc Trade systems). Based on end market RTM model & platforms, need to manage:
• Trade coverage planning
• Cycle activity planning (Customer incentive, Field Force incentive, new brand launch activities, POSM planning, pricing changes etc)
• Sales planning process at Customer level (if company own distribution model)
• Ensure timely and accurate input of campaign activities aligned with trade objectives.
• Create and manage trade activity evaluation (cycle dashboards) via PowerBi
• Maintain and update key data sets
• Coordinate system maintenance and upgrades, including Change Requests (CR) and User Acceptance Testing (UAT).
• Liaise with IDT and vendors to resolve system issues and ensure platform stability.
• Provide system training and support to internal users to ensure effective platform usage.
• Document and communicate system processes and updates.
• Work closely with Trade, IDT, and external vendors to ensure seamless platform operations.
• Support cross-functional teams with system-related queries and enhancements.

Conocimientos

Account Management

Trade Marketing

Data analysis

Cross-functional collaboration

Educación

Any Graduation

Herramientas

Salesforce

Anaplan

PowerBi

Excel

PowerPoint

Descripción del empleo

Accenture PLC is seeking a Business Advisory Analyst to join our Marketing Operations team in the United States. You will balance marketing complexity with resource constraints, drive performance through data, and support account management across FMCG trade channels.

Responsibilities include developing trade plans, leveraging platforms such as Salesforce and Anaplan, and delivering PowerBi dashboards to monitor campaigns and results.