Global Marketing Data Strategist

Global Payment Holding Company; Atlanta (GA); On-site; USD 120,000 - 160,000; Full time

Job summary

Global Payment Holding Company is seeking a Senior Marketing Data Analyst to join the Marketing Operations team. You will serve as a strategic partner to marketing and enterprise data teams, delivering business-ready data solutions and shaping global marketing strategies through data-driven insights.

You will own the design and maintenance of scalable data pipelines, ensure data integrity, and build advanced dashboards in Power BI and other visualization tools.

Qualifications

• Minimum 6+ years of experience in data analysis, BI, or marketing analytics.
• Proficiency in SQL and Python for data extraction, manipulation, and reporting.
• Experience with CRM, marketing automation, and segmentation platforms such as Salesforce, Marketo, Pardot, and CDPs.

Responsibilities

• Partner with marketing and enterprise data teams to deliver business-ready data solutions.
• Shape, optimize, and improve marketing strategies using data-driven insights.
• Design and maintain scalable data pipelines and dashboards (Power BI and other tools).
• Ensure data integrity and enable scalable access to marketing data across systems such as CRM, GA4, and marketing automation tools.
• Translate complex data into clear, actionable insights and business narratives.
• Lead data governance, QA, and cross-functional collaboration to align data strategy with marketing goals.

Skills

Data analysis

Marketing analytics

SQL

Python

Data visualization

Power BI

Leadership

Education

Bachelor's degree

Tools

Snowflake

BigQuery

Salesforce

Marketo/Pardot

GA4

Google Analytics

Tableau

Power BI

Looker

Snowflake/BigQuery

Job description

Global Payment Holding Company is seeking a Senior Marketing Data Analyst to join the Marketing Operations team. You will serve as a strategic partner to marketing and enterprise data teams, delivering business-ready data solutions and shaping global marketing strategies through data-driven insights.

You will own the design and maintenance of scalable data pipelines, ensure data integrity, and build advanced dashboards in Power BI and other visualization tools.