Marketing Operations Specialist

Freddie Mac; San Francisco (CA); Remote; USD 100,000 - 138,000; Full time

Job summary

A leading financial technology company is seeking a marketing operations specialist in San Francisco. This role involves managing marketing technologies, optimizing event execution, and supporting sales teams. Candidates should have strong analytical skills and experience in B2B environments, with opportunities for career advancement and remote work.

Benefits

Flexible work environment

Career advancement opportunities

Day-one PERM sponsorship

Qualifications

• 4+ years of experience in marketing operations.
• Experience managing email marketing campaigns.
• Strong understanding of marketing automation systems.

Responsibilities

• Align events with sales objectives to maximize ROI.
• Manage technologies supporting outbound efforts.
• Implement process improvements for event execution.

Skills

Marketing operations

CRM systems

Project management

Data storytelling

Analytical skills

Tools

HubSpot

Salesforce

Gong

Accelevents

Job description

Employer Industry: Financial Technology

Why Consider this Job Opportunity:
- Salary up to $137,500
- Eligible for day-one PERM sponsorship for qualified candidates
- Opportunity for career advancement and growth within the organization
- Work remotely with a flexible and diverse work environment
- Chance to be part of a company focused on creating an inclusive financial future
- Collaborative atmosphere that encourages new ideas and stakeholder engagement

What to Expect (Job Responsibilities):
- Act as the primary partner to the events team, ensuring alignment with sales objectives and maximizing event ROI
- Manage key technologies supporting outbound efforts, including HubSpot, Salesforce, PartnerPage, Gong, and Accelevents
- Identify and implement process improvements to increase the efficiency of event execution and outbound sales workflows
- Enable marketing and sales teams with tools, reporting, and processes to manage prospect pipelines and support campaign execution
- Develop best practices and standard operating procedures for event management and sales outreach

What is Required (Qualifications):
- 4+ years of experience in marketing operations
- Strong understanding of marketing and sales operations, including CRM and marketing automation systems
- Experience managing and executing end-to-end lifecycle and email marketing campaigns
- Excellent project management skills, with experience running events and outbound sales campaigns
- Strong analytical and presentation skills, including data storytelling and stakeholder communication

How to Stand Out (Preferred Qualifications):
- Technical skillset with experience building automation flows and integrating tools
- Familiarity with B2B revenue functions and modern go-to-market strategies
- Background in B2B SaaS, fintech, or high-growth startup environments
- Strong desire to learn and adopt AI technologies into marketing workflows

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