Marketing Operations Leader: Data-Driven Demand & Reporting

IT Solutions; Baldwin City (KS); On-site; USD 85,000 - 115,000; Full time

Benefits offered by this job

Medical and prescription plans

Dental & Vision

401k with company match

Stock Appreciation Rights

Life insurance

Disability insurance

Flexible Paid Time Off

Job summary

IT Solutions in Kansas is seeking a Manager, Marketing Operations & Reporting to own the systems, data, and reporting that power our demand generation and revenue marketing motion. You will ensure programs are measurable, scalable, and tightly aligned with sales and revenue goals, building an intent-data-led approach and ABM plays to drive pipeline and conversions.

Collaborate with Sales, RevOps, and Leadership to deliver executive-ready performance summaries and actionable insights for budget

Qualifications

• 3-5 years of marketing operations, revenue operations, or demand generation experience.
• Experience with HubSpot, ZoomInfo, and CRM systems.
• Strong data-driven decision making and analytical ability.
• Ability to translate marketing activity into actionable insights.
• Excellent communication and cross-functional collaboration skills.

Responsibilities

• Own day-to-day marketing operations across HubSpot, ZoomInfo, CRM integrations.
• Configure and optimize marketing systems to support demand generation and ABM.
• Manage lead scoring, lifecycle stages, source tracking, and funnel definitions.
• Build dashboards and recurring reports tracking MQLs, MQAs, pipeline, and ROI.
• Improve funnel performance through governance, SLAs, and cross-functional collaboration.

Skills

Marketing operations

Demand generation

Analytics

Data governance

Dashboards

Tools

HubSpot

ZoomInfo

CRM systems

Job description

IT Solutions in Kansas is seeking a Manager, Marketing Operations & Reporting to own the systems, data, and reporting that power our demand generation and revenue marketing motion. You will ensure programs are measurable, scalable, and tightly aligned with sales and revenue goals, building an intent-data-led approach and ABM plays to drive pipeline and conversions.

Collaborate with Sales, RevOps, and Leadership to deliver executive-ready performance summaries and actionable insights for budget