Marketing Operations Lead — Data-Driven Growth (Remote)

Nexoconsult; United States; Remote; USD 70,000 - 110,000; Full time

Benefits offered by this job

Remote work

Annual bonuses

Learning Hub

Job summary

Nexo is redefining wealth through digital assets. We are seeking a Marketing Operations specialist to implement and maintain the marketing technology stack, ensuring data quality, privacy compliance, and trusted dashboards across GTM, Segment, Adjust, and GA4.

You will automate workflows, run ETL tasks, manage Segment CDP data flows for campaigns, review configurations with cross-functional teams, and contribute to data-driven decisions.

Qualifications

• 2+ years of experience in marketing operations or a similar role.
• Hands-on experience with marketing automation platforms and at least one advanced certification.
• Working proficiency with Google Analytics 4, Google Tag Manager, and Segment CDP.
• Experience with a mobile measurement partner (Adjust, AppsFlyer, or similar).
• SQL skills sufficient for data pulls, QA, and troubleshooting ETL tasks.
• Familiarity with data privacy tools (OneTrust or similar) and compliance frameworks (GDPR, CCPA).
• Ability to manage multiple tasks and projects independently across cross-functional teams.
• Clear communicator who can relay technical requirements and project status across different teams.
• English B2 or above.

Responsibilities

• Implement and maintain the marketing technology stack end-to-end.
• Configure end-to-end event tracking flows across GTM, Segment, Adjust, and GA4; resolve discrepancies with Engineering and validate attribution.
• Script API jobs, manage ETL tasks, and streamline market operations to reduce manual effort.
• Configure and maintain customer data flows within Segment CDP for targeted marketing activities.
• Run peer reviews on new configurations, maintain CMP/OneTrust mappings, and address PII risks.
• Scope cross-team requirements, prioritize by business impact, and deliver on schedule with Marketing, BI, and Engineering.
• Track and analyze mobile performance through Adjust to optimize marketing activities.

Skills

Marketing operations

Marketing automation

GA4

GTM

Segment CDP

SQL

OneTrust

Data privacy

Cross-functional

English communication

Tools

Looker Studio

Tableau

Job description

Nexo is redefining wealth through digital assets. We are seeking a Marketing Operations specialist to implement and maintain the marketing technology stack, ensuring data quality, privacy compliance, and trusted dashboards across GTM, Segment, Adjust, and GA4.

You will automate workflows, run ETL tasks, manage Segment CDP data flows for campaigns, review configurations with cross-functional teams, and contribute to data-driven decisions.