Marketing Operations Lead: Campaigns, Automation & Analytics

Broadcom Inc.; Broomfield (CO); On-site; USD 104,000 - 167,000; Full time

Benefits offered by this job

Medical, dental, vision plans

401(k) matching

ESPP

EAP

Paid holidays

Sick leave

Job summary

Broadcom Inc. in the United States seeks a Marketing Operations Manager to help the IMS marketing team deliver initiatives across channels, engage customers and partners, and measure results to inform future efforts.

You will own the IMS portion of Marketing Automation Platforms and integrations, produce campaign elements and manage external communications including event pages, invites, reminders and emails, webinar invites and gated content.

Qualifications

• Bachelor’s degree or higher with 6–8+ years related experience.
• Experience with marketing automation platforms and integrations.

Responsibilities

• Own the IMS portion of Marketing Automation Platforms and integrations.
• Produce campaign elements and manage external communications (events, invites, reminders, emails).
• Create webinar invites and reminders, gated content, and newsletters.
• Coordinate internal communications and QA all campaign elements.
• Manage agency relationships and project manage agency work.
• Scrub and import contact lists from external sources.
• Present monthly reports including webinar results and email metrics.
• Manage lead routing.

Education

Bachelor's degree

Master's degree

Tools

Marketing automation platforms

Job description

Broadcom Inc. in the United States seeks a Marketing Operations Manager to help the IMS marketing team deliver initiatives across channels, engage customers and partners, and measure results to inform future efforts.

You will own the IMS portion of Marketing Automation Platforms and integrations, produce campaign elements and manage external communications including event pages, invites, reminders and emails, webinar invites and gated content.