Marketing Operations Manager

Broadcom; Broomfield (CO); On-site; USD 104,000 - 167,000; Full time

Benefits offered by this job

Discretionary annual bonus

Equity grants

401(k) matching

ESPP

Employee Assistance Program (EAP)

Paid holidays

Paid vacation

Job summary

Broadcom seeks a Marketing Operations Manager in Colorado to lead the IMS portion of Marketing Automation Platforms, manage cross-channel campaigns, and coordinate external communications. You will ensure QA, stakeholder approvals, and timely deployment across events, webinars, newsletters, and gated content.

The role requires a strong track record in campaign operations, vendor management, and data-driven reporting.

Qualifications

• Bachelor's degree and 8+ years of related experience or Master's degree and 6+ years of related experience.

Responsibilities

• Own the IMS portion of Marketing Automation Platforms and integrations with the tech stack.
• Produce campaign elements and manage external communications including: event registration pages, invites, reminders and thank you emails.
• Manage webinar invites, reminders and thank you emails.
• Create gated content and customer newsletters.
• Handle internal communications (sales newsletters, win wires, product updates).
• QA all campaign elements, obtain stakeholder approvals, and publish/deploy campaign assets.
• Manage agency relationships with marketing platform vendors and project-manage work with agencies.
• Scrub and import contact lists from external sources (content syndication, events).
• Present monthly reports including webinar results and email metrics.
• Manage lead routing.

Skills

Marketing automation

Campaign management

Vendor management

Reporting

Lead routing

Event management

QA and approvals

Cross-functional collaboration

Education

Bachelor's degree

Master's degree

Job description

USA-CO Broomfield

Full time

R026976

Job Description

The Marketing Operations Manager is responsible for helping the IMS marketing team deliver on their initiatives across various channels, to engage with customers and partners, and measure results to inform future initiatives.

Key responsibilities of the role include:

• Own the IMS portion of our Marketing Automation Platforms and any integrations with other parts of the tech stack


• Produce campaign elements and manage external communications including:
  
  
  
  • Event registration pages, invites, reminders and thank you emails
  
  
  • Webinar invites, reminders and thank you emails
  
  
  • Gated content
  
  
  • Customer newsletters
  
  
  • Internal communications (sales newsletters, win wires, product updates)
  
  
  • QA all campaign elements, peer review, get stakeholder approval and publish/deploy finalized campaign elements
  
  
  • Manage agency relationships with marketing platform vendors and project manage any work handed off to agency partners
  
  
  • Scrub and import contact lists from external sources such as content syndication and events
  
  
  • Present monthly reports including webinar results, email metrics, asset views/downloads
  
  
  • Manage lead routing
  
  
  
  

Requirements:

• Bachelors and 8+ years of related experience or Masters degree and 6+ years of related experience

Compensation and Benefits

The annual base salary range for this position is USD 104,100.00 To USD 166,500.00

As a valued member of our team, you'll be eligible for a discretionary annual bonus and the opportunity to receive not only a competitive new hire equity grant, but also annual equity awards, connecting your success directly to the company's growth. All subject to relevant plan documents and award agreements.

Broadcom offers a competitive and comprehensive benefits package: Medical, dental and vision plans, 401(K) participation including company matching, Employee Stock Purchase Program (ESPP), Employee Assistance Program (EAP), company paid holidays, paid sick leave and vacation time. The company follows all applicable laws for Paid Family Leave and other leaves of absence.

Broadcom is proud to be an equal opportunity employer. We will consider qualified applicants without regard to race, color, creed, religion, sex, sexual orientation, national origin, citizenship, disability status, medical condition, pregnancy, protected veteran status or any other characteristic protected by federal, state, or local law. We will also consider qualified applicants with arrest and conviction records consistent with local law.

If you are located outside USA, please be sure to fill out a home address as this will be used for future correspondence.

Welcome! Thank you for your interest in Broadcom!

We are a global technology leader that designs, develops and supplies a broad range of semiconductor and infrastructure software solutions.

For more information please visit our video library (http://www.broadcom.com/videos) and check out our Connected by Broadcom (https://www.broadcom.com/support/resources/video-webinar-library?channel=5c9658f7c1d34eca91c6cc16178e5b1b&video=7d72b04ea50046a394e682fab640ce20) series.

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