Marketing Operations Manager

Front Door Defense; Broomfield (CO); On-site; USD 104,000 - 167,000; Full time

Benefits offered by this job

Discretionary annual bonus

Equity grants

Annual equity awards

401(k) matching

Job summary

Broadcom seeks a Marketing Operations Manager to own the marketing automation stack and drive multi-channel campaigns end-to-end from its Broomfield, Colorado location.

Responsibilities include managing marketing automation platform integrations, creating campaign assets, QA, and vendor management, plus data imports, monthly reporting, and lead routing. A rewarding package includes a discretionary annual bonus and equity opportunities.

Qualifications

• The Marketing Operations Manager helps the IMS marketing team deliver across channels to engage customers and partners, and measures results to inform future initiatives.

Responsibilities

• Own the IMS portion of Marketing Automation Platforms and integrations with other parts of the tech stack.
• Produce campaign elements and manage external communications: event pages, invites, reminders, emails; webinars; gated content; newsletters; internal communications.
• QA all campaign elements, peer review, obtain stakeholder approval, publish/deploy.
• Manage agency relationships with marketing platform vendors and project manage work with agency partners.
• Scrub and import contact lists from external sources (content syndication and events).
• Present monthly reports including webinar results, email metrics, asset views/downloads.
• Manage lead routing.

Skills

Marketing automation

Campaign management

Lead routing

Vendor management

Reporting

Data import

Education

Bachelor's degree

Master's degree

Tools

Marketing automation platforms

Job description

Marketing Operations Manager

Own the marketing automation stack and drive multi-channel campaigns end-to-end

Location: Broomfield, Colorado

Compensation: $104,100 - 166,500 USD / year

About The Role

Marketing Operations Manager

The Marketing Operations Manager is responsible for helping the IMS marketing team deliver on their initiatives across various channels, to engage with customers and partners, and measure results to inform future initiatives.

Key responsibilities of the role include:

• Own the IMS portion of our Marketing Automation Platforms and any integrations with other parts of the tech stack
• Produce campaign elements and manage external communications including:
  • Event registration pages, invites, reminders and thank you emails
  • Webinar invites, reminders and thank you emails
  • Gated content
  • Customer newsletters
  • Internal communications (sales newsletters, win wires, product updates)
• QA all campaign elements, peer review, get stakeholder approval and publish/deploy finalized campaign elements
• Manage agency relationships with marketing platform vendors and project manage any work handed off to agency partners
• Scrub and import contact lists from external sources such as content syndication and events
• Present monthly reports including webinar results, email metrics, asset views/downloads
• Manage lead routing

Requirements:

• Bachelors and 8+ years of related experience or Masters degree and 6+ years of related experience

Compensation and Benefits

The annual base salary range for this position is USD 104,100.00 To USD 166,500.00

As a valued member of our team, you'll be eligible for a discretionary annual bonus and the opportunity to receive not only a competitive new hire equity grant, but also annual equity awards, connecting your success directly to the company's growth. All subject to relevant plan documents and award agreements.

Broadcom offers a competitive and comprehensive benefits package: Medical, dental and vision plans, 401(K) participation including company matching, Employee Stock Purchase Program (ESPP), Employee Assistance Program (EAP), company paid holidays, paid sick leave and vacation time. The company follows all applicable laws for Paid Family Leave and other leaves of absence.

Broadcom is proud to be an equal opportunity employer. We will consider qualified applicants without regard to race, color, creed, religion, sex, sexual orientation, national origin, citizenship, disability status, medical condition, pregnancy, protected veteran status or any other characteristic protected by federal, state, or local law. We will also consider qualified applicants with arrest and conviction records consistent with local law.

If you are located outside USA, please be sure to fill out a home address as this will be used for future correspondence.