Marketing Measurement & Analytics Strategist

Cook Systems; Memphis (TN); On-site; USD 90,000 - 130,000; Full time

Job summary

Cook Systems is seeking a Marketing Measurement Analyst with Media Mix Modeling (MMM) experience to advance analytics-based decision making. The role partners across Marketing Channels, Insights, Enterprise Data & Intelligence, and external partners to ensure trusted evidence guides spend and strategy.

The ideal candidate translates complex analyses into clear recommendations, supports measurement governance, and helps scale best practices across the organization.

Qualifications

• Bachelor's degree in data analytics, statistics, mathematics, economics, business analytics, information systems, marketing analytics, computer science, or related field.
• Experience in analytics, marketing analytics, performance measurement, BI, or related disciplines.
• Experience analyzing and interpreting marketing performance across digital and traditional channels.
• Experience utilizing visualization tools and analytics platforms to communicate insights and recommendations.
• Strong understanding of experimentation, measurement methodologies, statistical concepts, and performance analytics.
• Demonstrated ability to translate complex analyses into actionable business recommendations.
• Experience working with large, complex datasets from multiple sources.

Responsibilities

• Act as measurement and experimentation specialist translating results into business recommendations.
• Provide advanced analytics translation between business stakeholders and analytics teams.
• Contribute to measurement governance and best-practice sharing across marketing analytics.
• Support enterprise marketing measurement initiatives including attribution interpretation and forecasting.

Skills

Analytics

Marketing analytics

Performance measurement

Visualization tools

Experimentation

Data interpretation

Data integration

Education

Bachelor's degree in related field

Master's degree preferred

Tools

Python

R

Job description

Cook Systems is seeking a Marketing Measurement Analyst with Media Mix Modeling (MMM) experience to advance analytics-based decision making. The role partners across Marketing Channels, Insights, Enterprise Data & Intelligence, and external partners to ensure trusted evidence guides spend and strategy.

The ideal candidate translates complex analyses into clear recommendations, supports measurement governance, and helps scale best practices across the organization.