Marketing Manager - Regional Growth & Digital Experience

Subaru Distributors Corp.; Orangeburg (NY); On-site; USD 125,000 - 170,000; Full time

Benefits offered by this job

Medical insurance

Dental insurance

Vision insurance

Life insurance

Disability insurance

401k with company matching

Paid time off

Professional development

Vehicle/parts discounts

Job summary

Subaru Distributors Corp. (SDC) in Orangeburg, NY seeks a Marketing Manager to oversee traditional, digital, and experiential marketing across retailers and the region.

You will balance strategic planning with hands-on execution, coordinating with vendors and retailer teams to deliver Subaru brand campaigns. The role requires a proactive, resourceful marketer capable of handling multiple priorities and delivering measurable results with strong communication and data reporting skills.

Qualifications

• Effective communication skills in both written and spoken word.
• Strong knowledge of modern marketing, including digital advertising, website optimization, search strategy, reputation management, retailer marketing execution, and performance reporting.
• Five+ years of relevant marketing experience preferred; Bachelor's degree preferred.

Responsibilities

• Visits SDC retailers and works directly with retailer executive management to improve overall marketing strategy across traditional, digital, and event marketing.
• Collaborates with retailers to enhance online presence, including website optimization, AI optimization, SEM, and online reputation management.
• Manages SDC’s tier 2 marketing campaigns with third party vendors.
• Coordinates with 3rd party service providers to align field representatives with Subaru brand initiatives.
• Develops regional reports to measure retailer, district, and regional performance.
• Hosts regional training sessions for field staff and retailers.
• Manages SDC’s Co-Op advertising program.
• Supports district management in implementing Subaru brand initiatives and objectives.
• Plans and attends auto shows and national conferences.

Skills

Marketing strategy

Digital advertising

Website optimization

Performance reporting

CRM systems

Project management

Communication skills

Microsoft 365 Suite

Education

Bachelor's degree

Tools

Microsoft 365

Job description

Subaru Distributors Corp. (SDC) in Orangeburg, NY seeks a Marketing Manager to oversee traditional, digital, and experiential marketing across retailers and the region.

You will balance strategic planning with hands-on execution, coordinating with vendors and retailer teams to deliver Subaru brand campaigns. The role requires a proactive, resourceful marketer capable of handling multiple priorities and delivering measurable results with strong communication and data reporting skills.