Marketing Manager: Proposals & SEO for Construction

Construction Material Testing; Grand Forks (ND); On-site; USD 75,000 - 100,000; Full time

Job summary

Construction Material Testing is seeking a Marketing Manager to own the website, SEO, and content strategy. You will manage the qualifications library, project sheets, resumes, and proposal templates used in pursuits, while coordinating a content calendar with engineers and reporting results monthly.

You will drive end-to-end campaigns (email, LinkedIn, events) to open new markets and ensure consistent brand messaging across all public channels.

Qualifications

• 5+ years in B2B marketing, with 2+ in the AEC, construction, engineering, or industrial services sector.
• Hands-on with a modern website stack, search analytics, and a CRM; writes clean, specific copy.
• Has built proposals or qualifications packages for professional services pursuits; organized enough to run a calendar.

Responsibilities

• Own the company website and search program: content, technical SEO, local listings, and the analytics that show what is working.
• Build and maintain the qualifications package, project sheets, resumes, and proposal templates used on every pursuit.
• Produce the content calendar - technical articles, project stories, and case material - with engineers who have the knowledge.
• Run campaigns (email, LinkedIn, trade events, direct outreach lists) for markets the company is opening, and report results monthly.
• Keep brand, messaging, and claims accurate and consistent across every public channel.

Skills

B2B marketing

SEO & analytics

CRM

Copywriting

Proposals

Calendar management

Tools

Google Analytics

CRM software

CMS / content systems

Job description

Construction Material Testing is seeking a Marketing Manager to own the website, SEO, and content strategy. You will manage the qualifications library, project sheets, resumes, and proposal templates used in pursuits, while coordinating a content calendar with engineers and reporting results monthly.

You will drive end-to-end campaigns (email, LinkedIn, events) to open new markets and ensure consistent brand messaging across all public channels.