Marketing Manager – Homebuilder & Community Growth

Hunt Companies, Inc; El Paso (TX); On-site; USD 70,000 - 100,000; Full time

Benefits offered by this job

Comprehensive benefits package

Paid time off

Medical, dental, life and disability保险

Job summary

View Homes is seeking a Marketing Manager to develop and execute strategic marketing initiatives across communities. You will partner with sales, construction, and leadership to ensure consistent branding, strong market presence, and measurable performance across all channels.

You will manage campaigns, launches, and ROI tracking, while supporting pricing strategies and buyer incentives. A collaborative, fast-paced environment awaits in this growth-focused team.

Qualifications

• Bachelor's degree in Marketing, Business, Communications, or a related field.
• 5+ years of progressive marketing experience, preferably in homebuilding, real estate, construction, or a related industry.
• Strong understanding of digital marketing, lead generation, and analytics.
• Demonstrated ability to work in a team with superiors and peers.
• Proven ability to manage multiple projects in a fast-paced environment.
• Experience marketing residential communities or large-ticket consumer products preferred.

Responsibilities

• Develops and executes comprehensive marketing plans for new and existing View Homes communities.
• Plans, manages, and optimizes campaigns across digital, print, social media, email, signage, and events.
• Supports new community launches, model openings, and grand opening events.
• Ensures marketing strategies align with sales goals, market conditions, and buyer demographics.
• Manages digital marketing efforts including paid search, paid social, SEO, website content, and email campaigns.
• Oversees online listings, community websites, and lead routing platforms (CRM, MLS, Zillow, Realtor.com).
• Analyzes lead performance and conversion metrics to improve traffic and sales outcomes.
• Maintains and protects the View Homes brand across all markets and marketing materials.
• Ensures consistent messaging, visual standards, and tone across all customer touchpoints.
• Collaborates with creative partners, agencies, and vendors to produce high-quality marketing assets.
• Partners with sales teams to develop tools such as brochures, floor plan collateral, signage, and presentation materials.
• Provides marketing insights to support pricing strategies, promotions, and buyer incentives.
• Trains sales teams on campaign initiatives and marketing programs.
• Develops and manages division-level marketing budgets.
• Tracks ROI and performance against budgets and goals.
• Manages relationships with external vendors, agencies, printers, and media partners.
• Monitors KPIs such as traffic, leads, cost per lead, conversion rates, and sales performance.
• Prepares regular performance reports and present insights to leadership.
• Continuously tests, learns, and optimizes marketing tactics to improve results.

Skills

Marketing strategy

Digital marketing

Lead generation

Analytics

Project management

CRM

Event marketing

Communication

Education

Bachelor's degree in Marketing, Business, Communications, or a related field

Tools

Photoshop

PowerPoint

MS Excel

CRM systems

Marketing automation tools

Job description

View Homes is seeking a Marketing Manager to develop and execute strategic marketing initiatives across communities. You will partner with sales, construction, and leadership to ensure consistent branding, strong market presence, and measurable performance across all channels.

You will manage campaigns, launches, and ROI tracking, while supporting pricing strategies and buyer incentives. A collaborative, fast-paced environment awaits in this growth-focused team.