Marketing Manager (Hands-on CMO role) – Remote

Seamless Assist; Bellevue (WA); Remote; USD 60,000 - 100,000; Full time

Job summary

An innovative firm is seeking a dynamic Marketing Manager to spearhead multi-channel marketing strategies that drive lead generation and brand authority. This role involves overseeing content creation, managing paid ads, and optimizing social media and email campaigns. You'll collaborate closely with sales and operations to ensure messaging aligns with conversion goals. If you have a passion for the fitness and wellness industry and a knack for strategic planning, this is your chance to make a significant impact in a forward-thinking environment.

Qualifications

• 2-3 years of experience in a Marketing Manager or CMO role.
• Proven experience in lead generation and digital advertising.

Responsibilities

• Develop and execute multi-channel marketing strategies.
• Analyze campaign performance and adjust strategies for better ROI.

Skills

Lead Generation

Content Strategy

Digital Advertising

Project Management

Strategic Planning

Tools

Canva

Meta Ads Manager

Google Ads

Email Automation Platforms

Job description

Job Responsibilities

1. Develop and execute multi-channel marketing strategies to generate qualified leads.
2. Oversee content creation, paid ads, social media, and email marketing campaigns.
3. Build brand authority through case studies, testimonials, and partnership outreach.
4. Analyze campaign performance and adjust strategies for better ROI and lead quality.
5. Collaborate with sales and operations to align messaging and conversion goals.
6. Manage the marketing calendar, creative team, and marketing tools.
7. Identify growth opportunities through competitor research and industry trends.
8. Create and manage reporting dashboards for key marketing KPIs.

Requirements

• 2–3 years of experience in a Marketing Manager or CMO role, preferably in a B2B or virtual services environment.
• Proven experience in lead generation, content strategy, and digital advertising.
• Strong strategic planning and project management skills.
• Ability to work cross-functionally and lead marketing initiatives end-to-end.
• Knowledge in the fitness and wellness industry is a plus.
• Familiarity with tools like Canva, Meta Ads Manager, Google Ads, and email automation platforms is preferred.