Search Marketing Manager

Fiddle Leaf Marketing; United States; Remote; USD 60,000 - 100,000; Full time

Job summary

Join a dynamic agency as a Search Marketing Manager, where you will lead Google Ads campaigns and drive innovative strategies. This role offers the chance to work closely with clients and collaborate with creative teams, ensuring a cohesive marketing approach. With a focus on performance data, you'll optimize campaigns and contribute to the growth of the department. Enjoy a flexible, remote-friendly environment that fosters professional development and values your initiative. If you're ready to make an impact in a supportive culture, this is the opportunity for you!

Benefits

Performance-based bonuses

Flexible work environment

Ongoing training opportunities

Supportive team culture

Qualifications

• 2–4 years managing Google Ads campaigns, especially Search and Performance Max.
• Strong communicator with a strategic mindset and data analysis skills.

Responsibilities

• Build and optimize Google Ads campaigns, ensuring alignment with client goals.
• Conduct keyword research and monitor performance metrics for actionable insights.

Skills

Google Ads

Performance Max

SEO Audits

CRO Best Practices

Data Analysis

Client Communication

Tools

GA4

Google Tag Manager

Looker Studio

SEMrush

Job description

We’re hiring a Search Marketing Manager to take ownership of our paid search service delivery and help scale the department as we grow. This role is perfect for someone who thrives in a hands-on, client-facing role and is eager to build structure, innovate strategy, and play a key role in the agency’s next chapter.

This is a high-impact position with room to grow into a leadership role as the department expands.

Key Responsibilities

1. Build, manage, and optimize Google Ads campaigns (Search, Display, Performance Max)
2. Serve as the primary point of contact for search-related client accounts
3. Collaborate with creative and paid social teams to ensure strategic alignment across channels
4. Conduct keyword research, build campaign structures, and implement tracking
5. Monitor performance and prepare reporting dashboards with actionable insights
6. Recommend and implement CRO improvements to client funnels and landing pages
7. Conduct basic SEO audits and provide implementation guidance
8. Help define SOPs and best practices for the growing search marketing function

Ideal Candidate

1. 2–4 years of experience managing Google Ads campaigns directly (Search and PMax a must)
2. Strategic thinker with hands-on experience and an eye for performance data
3. Strong written and verbal communication skills; comfortable in client-facing conversations
4. Familiarity with GA4, Google Tag Manager, and tools like Looker Studio, or SEMrush
5. Experience with or interest in CRO and SEO best practices
6. Entrepreneurial mindset with a desire to contribute to department growth and process building

What We Offer

1. Competitive salary with opportunity for performance-based bonuses
2. A growing agency with space to evolve into a leadership role
3. Flexible, remote-friendly work environment
4. Supportive team culture that values initiative and results
5. Ongoing training and career development opportunities

Ready to shape the future of paid search at a growing agency that values expertise and heart? Let’s talk.