Marketing Manager: AEC Proposals & SEO Lead

Construction Material Testing; St. Louis (MO); On-site; USD 75,000 - 100,000; Full time

Job summary

Construction Material Testing seeks a Marketing Manager to own the website and its search performance, the statement-of-qualifications and proposal library, the content calendar, and the campaigns that generate conversations for the business development team.

This hands-on role measures marketing by the proposals it produces, not by impressions, and will drive growth as the firm expands into new markets from Sugar Land and other regional offices.

Qualifications

• 5+ years in B2B marketing, with at least 2 in the AEC, construction, engineering, or industrial services sector.
• Hands-on with a modern website stack, search analytics, and a CRM.
• Writes clean, specific copy.
• Has built proposals or qualifications packages for professional services pursuits.
• Organized enough to run a calendar and curious enough to learn what a compaction test is.

Responsibilities

• Own the company website and search program: content, technical SEO, local listings, and the analytics that show what is working; Build and maintain the qualifications package, project sheets, resumes, and proposal templates used on every pursuit; Produce the content calendar - technical articles, project stories, and case material - with the engineers who have the knowledge; Run campaigns (email, LinkedIn, trade events, direct outreach lists) for the markets the company is opening, and report results monthly; Keep brand, messaging, and claims accurate and consistent across every public channel.

Skills

B2B marketing

SEO & analytics

CRM usage

Proposal development

Copywriting

Tools

CRM software

SEO tools

Content management systems

Job description

Construction Material Testing seeks a Marketing Manager to own the website and its search performance, the statement-of-qualifications and proposal library, the content calendar, and the campaigns that generate conversations for the business development team.

This hands-on role measures marketing by the proposals it produces, not by impressions, and will drive growth as the firm expands into new markets from Sugar Land and other regional offices.