Marketing Lead: Private On-Device AI & Growth

Loci; New York (NY); On-site; USD 100,000 - 140,000; Full time

Job summary

Loci is building private AI that runs on devices people already own. We are seeking a marketer who can transform technical product details into clear, credible reasons to try it, moving between research, writing, creative work, launches, and distribution.

You will own audience definition, develop consistent positioning for on-device AI, write website and app-store copy, and orchestrate campaigns across search, social, creators, and media.

Qualifications

• Exceptional writing, editing, and storytelling ability.
• Ability to explain technical concepts in everyday language.
• Experience building awareness for early products.
• Strong customer research and campaign execution.
• Ability to produce assets and manage outside contributors when needed.
• Comfort with analytics and running small experiments.

Responsibilities

• Own audience identification through research and analysis.
• Develop clear positioning and messaging for private on-device AI.
• Write and improve website copy, app-store messaging, and explainers.
• Develop a content and distribution plan across search, social, creators, and media.
• Coordinate launches with engineering, Growth, and Social Media Manager.
• Measure interest and activation, using data to refine messaging.

Skills

Strong writing

Storytelling

Editing

Product marketing

Distribution instincts

Analytics

Cross-functional collaboration

Job description

Loci is building private AI that runs on devices people already own. We are seeking a marketer who can transform technical product details into clear, credible reasons to try it, moving between research, writing, creative work, launches, and distribution.

You will own audience definition, develop consistent positioning for on-device AI, write website and app-store copy, and orchestrate campaigns across search, social, creators, and media.