Marketing Executive

Brightery; New York (NY); On-site; USD 60,000 - 85,000; Full time

Job summary

Brightery in New York is seeking a Marketing Executive to lead local go-to-market activities and introduce the Brightery brand in a new market. You will coordinate content, campaigns, events, and partnerships with Brightery's central marketing and creative teams to ensure consistent, measurable local execution.

The role requires experience executing B2B marketing programs, strong copywriting, analytics, and cross-functional collaboration with sales, design and analytics teams.

Qualifications

• What you bring aligns with B2B or service-based marketing.
• Ability to create clear marketing copy and briefs.
• Strong coordination across multiple stakeholders.

Responsibilities

• Support local go-to-market plans, messaging and campaign calendars.
• Coordinate social media, website content, email campaigns and other approved channels.
• Adapt campaign ideas to local industries, audiences, languages and cultural context.
• Organize marketing events, webinars and partner activities.
• Work with design, content and paid media specialists on briefs and delivery.
• Track marketing-qualified leads, campaign performance and cost effectiveness.
• Keep brand presentation and marketing materials consistent with Brightery guidelines.

Skills

B2B marketing

Campaign planning

Content coordination

Social media management

Lead generation

Analytics

CRM familiarity

Tools

CRM (HubSpot/Salesforce)

Google Analytics

Email marketing platforms

Job description

Plan and execute locally relevant marketing activity to build awareness and qualified leads for Brightery's new branch.

Location: New York Full time On-site Openings: 1

Brightery is seeking a Marketing Executive to help introduce the brand to a new market. You will coordinate content, events, campaigns and partnerships, working with Brightery's central marketing and creative teams to make local execution consistent and measurable.

What you will do

• Support local go-to-market plans, messaging and campaign calendars.
• Coordinate social media, website content, email campaigns and other approved channels.
• Adapt campaign ideas to local industries, audiences, languages and cultural context.
• Organize marketing events, webinars and partner activities.
• Work with design, content and paid media specialists on briefs and delivery.
• Track marketing-qualified leads, campaign performance and cost effectiveness.
• Keep brand presentation and marketing materials consistent with Brightery guidelines.

What you bring

• Experience executing digital marketing programs in a B2B or service-based environment.
• Understanding of content, social media, analytics, lead generation and campaign planning.
• Ability to write clear marketing copy and review creative briefs.
• Strong organization and coordination across several stakeholders.
• Familiarity with analytics, CRM and common marketing platforms.
• Knowledge of the branch's local business environment is an advantage.