Marketing Enablement Lead: Next Best Action Decisioning

Fairygodboss; Pittsburgh (Allegheny County); On-site; USD 75,000 - 138,000; Full time

Benefits offered by this job

Health benefits

401(k) with match

Job summary

PNC is looking for an Associate Marketing Enablement Lead to join the Marketing Enablement team in Pittsburgh. You will help operationalize the NBA decisioning engine, coordinate prioritization of actions, and drive cross-functional collaboration across Marketing channels.

The role requires 3+ years of project coordination or program management experience, a Bachelor's degree, and a proactive, data‑driven approach to optimize processes while ensuring compliance and risk governance.

Qualifications

• 3+ years of relevant / direct industry experience.
• University / college degree required; Bachelor’s typical.
• Certifications are often desired.

Responsibilities

• Enables coordinated planning, execution, and oversight across defined functional areas to support marketing objectives.
• Drives marketing enablement by identifying bottlenecks and improving processes, tools, and workflows across Marketing.
• Executes complex marketing initiatives across channels with focus on quality, risk management and governance.

Skills

Business Process Improvement

Collaborating

Decision Making

Critical Thinking

Effective Communications

Innovation

Marketing Function

Marketing Systems

Organizational Change Management

Problem Solving

Education

Bachelors

Job description

PNC is looking for an Associate Marketing Enablement Lead to join the Marketing Enablement team in Pittsburgh. You will help operationalize the NBA decisioning engine, coordinate prioritization of actions, and drive cross-functional collaboration across Marketing channels.

The role requires 3+ years of project coordination or program management experience, a Bachelor's degree, and a proactive, data‑driven approach to optimize processes while ensuring compliance and risk governance.