Marketing Director

Staff Financial Group; Alpharetta (GA); On-site; USD 120,000 - 180,000; Full time

Job summary

Staff Financial Group is seeking a Director of Marketing to lead digital marketing and acquisition strategy across a multi-site platform in Alpharetta, GA. You will own paid search, SEO, website optimization, analytics, and CRM-driven campaigns to drive growth and ROI.

The ideal candidate has 7+ years in digital marketing, healthcare/consumer services multi-site experience, and a track record of measurable acquisition.

Qualifications

• 7+ years of progressive digital/growth marketing experience.
• Multi-site healthcare or consumer services experience.
• Experience in a high-growth or PE-backed environment is a plus.
• Strong analytical and business acumen.
• Proven success driving measurable acquisition and conversion.
• Experience with CRM/marketing automation platforms such as HubSpot.
• Strategic thinker who is equally comfortable executing.

Responsibilities

• Digital marketing & acquisition strategy.
• Paid Search, SEO & Local SEO.
• Website & conversion optimization.
• Marketing analytics, attribution & ROI.
• CRM, marketing automation & emerging AI tools.
• Online reputation & local market presence.
• Agency and vendor management.
• Performance reporting and growth strategy.

Skills

Analytical thinking

Business acumen

Strategic thinking

Team leadership

Tools

HubSpot

Google Analytics

SEO tools

Job description

Our client is a rapidly growing healthcare organization seeking a Director of Marketing to lead and scale its digital marketing and acquisition strategy across a multi-site platform.

Responsibilities

• Digital marketing & acquisition strategy
• Paid Search, SEO & Local SEO
• Website & conversion optimization
• Marketing analytics, attribution & ROI
• CRM, marketing automation & emerging AI tools
• Online reputation & local market presence
• Agency and vendor management
• Performance reporting and growth strategy

Requirements

• 7 years of progressive digital/growth marketing experience
• Multi-site healthcare or consumer services experience
• Experience in a high-growth or PE-backed environment is a plus
• Strong analytical and business acumen
• Proven success driving measurable acquisition and conversion
• Experience with CRM/marketing automation platforms such as HubSpot
• Strategic thinker who is equally comfortable executing