Marketing Data Analyst — Entry Level

Agoda Company Pte. Ltd.; Atlanta (GA); On-site; USD 60,000 - 90,000; Full time

Job summary

Agoda Company Pte. Ltd. is seeking an entry-level data/marketing analyst to support performance marketing initiatives.

You will work in a data-driven team focused on optimizing search, display, and modeling of campaigns across platforms. Fresh graduates are welcome, with a quantitative degree and strong Excel skills. The role offers exposure to large-scale marketing analytics, dashboards for account managers, and collaboration with global experts.

Qualifications

• Bachelor's degree in a quantitative field (e.g., CS, math, engineering, stats) or related
• Ability to communicate fluently in English and work with data-driven campaigns
• Strong numerical reasoning and Excel skills for data analysis and reporting

Responsibilities

• Search: experiment with text ads, bidding, and campaign structures on multiple search engines and adapt to new features
• Display: test, analyze, and optimize campaigns on social platforms like Facebook, Twitter, Instagram
• Modeling: analyze data from experiments, build models for optimization, and create dashboards for account managers

Skills

Fluent English

Numerical reasoning

Excel proficiency

Intellectual curiosity

Education

Bachelor's degree or higher

Tools

SAS

R

SPSS

Python

VBA

SQL

Job description

Agoda Company Pte. Ltd. is seeking an entry-level data/marketing analyst to support performance marketing initiatives.

You will work in a data-driven team focused on optimizing search, display, and modeling of campaigns across platforms. Fresh graduates are welcome, with a quantitative degree and strong Excel skills. The role offers exposure to large-scale marketing analytics, dashboards for account managers, and collaboration with global experts.