Senior Data & Marketing Analytics Lead

Agoda Company Pte. Ltd.; Boston (MA); On-site; USD 85,000 - 125,000; Full time

Job summary

Agoda is seeking a seasoned Data Analyst to power the Flights marketing team. You will drive end-to-end analysis of large datasets, translating data into actionable insights to grow channel performance across multiple marketing channels.

Responsibilities include designing experiments, forming hypotheses, and collaborating with Marketing Accommodation, Flights product, and supply teams to optimize campaigns.

Qualifications

• 5–7 years in Data Analyst position or projects involving big data (tech/e‑commerce/digital marketing preferred).
• Data-driven with ability to translate data into actionable insights and generate recommendations. Proficient in BI tools and data warehouses (SQL, Tableau, Excel).
• Strong communication, with proven ability to present to senior management and manage stakeholders.

Responsibilities

• Set Marketing strategy for Flights verticals (outside of pricing).
• Lead development, execution, and optimization strategy for growing Agoda’s Flights business across channels.
• Analyze large, complex datasets to translate raw data into actionable insights on channel performance and trends.
• Develop hypotheses, design experiments (A/B tests), and build analyses to evaluate campaign effectiveness and drive data-driven decisions.
• Partner with Marketing Accommodation, Flights product and flights supply to identify opportunities and interpret trends in data.
• Communicate findings and strategic recommendations clearly to senior management.

Skills

Data analysis

SQL

Tableau

Excel

Big data

Communication

Stakeholder management

Education

Bachelor's degree in Computer Science/Statistics/Math or Engineering or Economics and Finance

Tools

SQL

Tableau

MS Excel

Job description

Agoda is seeking a seasoned Data Analyst to power the Flights marketing team. You will drive end-to-end analysis of large datasets, translating data into actionable insights to grow channel performance across multiple marketing channels.

Responsibilities include designing experiments, forming hypotheses, and collaborating with Marketing Accommodation, Flights product, and supply teams to optimize campaigns.