Marketing & CRM Analyst (Slate)

Manufacturing Inc; Easthampton (MA); On-site; USD 42,000 - 56,000; Full time

Job summary

Manufacturing Inc. in Easthampton, MA seeks an Administrative Office Professional to support the Office of Admission. The role focuses on CRM-driven marketing operations, data analysis, and stakeholder collaboration in a fast-paced environment.

The candidate should have at least 2 years of experience in higher education or private school administration, with strong Slate CRM skills and excellent written communication. Collaboration with MARCOM and campus partners will be key to success.

Qualifications

• Minimum 2 years of experience in higher education or private school administration.
• Slate CRM Program experience required.
• Exemplary written and team communication skills.
• Excellent analytical, troubleshooting, and problem-solving skills.
• Ability to work independently as well as collaborate with a small team of internal stakeholders.
• Experience with digital marketing platforms including comprehensive communication flows required.

Responsibilities

• Manage relationships with external production partners to support marketing initiatives.
• Track, analyze, and interpret user engagement data to inform marketing strategies and improve the prospective student experience.
• Support reporting and analysis related to communication strategies and CRM-driven processes.
• Provide Slate functional support and best practices for system users.
• Collaborate with MARCOM and campus partners to leverage CRM capabilities for recruitment.
• Manage communications with internal and external stakeholders.
• Support time management and organization of tasks.

Skills

Slate CRM

Data analysis

Written communication

Team collaboration

Independent work

Tools

Slate CRM

Job description

Manufacturing Inc. in Easthampton, MA seeks an Administrative Office Professional to support the Office of Admission. The role focuses on CRM-driven marketing operations, data analysis, and stakeholder collaboration in a fast-paced environment.

The candidate should have at least 2 years of experience in higher education or private school administration, with strong Slate CRM skills and excellent written communication. Collaboration with MARCOM and campus partners will be key to success.