Marketing Coordinator – EdTech & Content Strategy

Cengage Group; California; Remote; USD 26,000 - 43,000; Full time

Job summary

Cengage Group is seeking a marketing-focused coordinator in California to support strategy execution and campaign management. You will collaborate with external partners and internal teams to organize content calendars, materials, and processes that enhance customer outcomes.

The role emphasizes creating compelling content, basic analytics, and market research to identify emerging trends. A relevant degree and strong communication skills are essential for success in this position.

Qualifications

• Must have degree or formal training in marketing or related field.
• Strong written and verbal communication skills required.
• Ability to create and edit marketing content and collateral.
• Knowledge of marketing terminology and channel-specific strategies.

Responsibilities

• Assist marketing leadership with strategy execution and campaign support.
• Collaborate confidently with external partners.
• Coordinate, track, and facilitate project completion.
• Create and organize content calendars.
• Optimize internal processes.
• Assist with creation and proofreading of marketing materials.
• Coordinate distribution of marketing materials internally and externally.
• Assist with basic analytics and reporting across channels.
• Collaborate with cross-functional teams to deliver results.
• Assist with market research and identify trends and opportunities.

Skills

Organized, accurate, and thorough

Strong written and verbal comms

Prioritize tasks

Marketing terminology

Develop marketing content

Multitask and collaborate

Microsoft Office Suite

Adobe Creative Suite

Digital education passion

Marketing strategies & channels

B2B & B2C marketing knowledge

Channel/product marketing experience

Salesforce Pardot/Marketing Cloud

Education

Degree, certification, or minor in Marketing, Communications, Journalism, or related field

Tools

Salesforce Pardot or Marketing Cloud

Microsoft Office Suite

Adobe Creative Suite

Job description

Cengage Group is seeking a marketing-focused coordinator in California to support strategy execution and campaign management. You will collaborate with external partners and internal teams to organize content calendars, materials, and processes that enhance customer outcomes.

The role emphasizes creating compelling content, basic analytics, and market research to identify emerging trends. A relevant degree and strong communication skills are essential for success in this position.