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ReliaQuest is seeking a Marketing Automation Specialist to connect MAP, CRM, and data enrichment tools, streamline lead flow, and reduce silos across Demand Generation, Events, and Experience teams. You will implement AI-powered workflows and maintain shared AI skills to expand efficiency and impact.
You’ll partner with GTM Systems and BDRs to ensure accurate data, seamless lead delivery, and successful campaign operations, supporting the wider GTM organization as it grows revenue and
Are you passionate about making things possible in marketing, and have an affinity for the technical side? As a Marketing Automation Specialist, you will help our Demand Generation, Events and Experience teams execute faster and more efficiently by connecting disparate systems, reducing duplicate steps, and eliminating the visibility silos that slow campaign programs down. You'll partner with cross-functional stakeholders to ensure accurate data and efficient lead flow, and to evolve our MarTech ecosystem. You'll implement and maintain AI-powered workflows that expand our impact — empowering the Marketing teams that feed the wider Go-to-Market (GTM) organization as it works to expand market reach, grow revenue, and retain happy customers.
Marketing Technology (MarTech) Ecosystem Administration Configures, tests, and maintains standard API and webhook connections between core MarTech platforms (e.g., MAP, CRM, data enrichment, event tech, project management) Troubleshoots platform, integration, and data issues between marketing automation platforms Evaluates new technologies, liaises with vendors, and reviews for technical redundancies to fully optimize the MarTech stack AI-Powered Workflow Implementation Builds AI-powered workflows that support campaign operations, focused on increasing the efficiency of campaign execution Maintains a library of shared AI skills leveraged for campaign operations (e.g., program build, QA, list scrubs/imports, measurement) Cross-Functional Maintenance of Account Scoring & Handoff Works with Go-to-Market (GTM) Systems and Business Development Representative (BDR) teams to ensure intent sources are connected and fine-tuned, and lead delivery is seamless Builds and maintains CRM reports and dashboards supporting account prioritization and follow-up Monitors data critical to marketing program execution and partners with GTM Systems teams to ensure accurate, complete data that increases reach and effectiveness General Support Steps in as back-up support for marketing program QA
ReliaQuest is one of the largest and fastest-growing AI cybersecurity companies in the world, solving one of the greatest technical challenges of our generation. Our Agentic AI security operations platform, GreyMatter, helps security teams detect, contain, investigate and respond to cyber threats in less than 5 minutes. With industry-leading AI technology and over 80 patents making up the GreyMatter platform, ReliaQuest Makes Security Possible for thousands of the most trusted enterprise brands in the world.
To make security possible for our customers, it starts with our commitment to our people. We inspire every individual to be the best that they can be and provide the tools necessary to get there. ReliaQuest isn’t a job, it’s a calling under-pinned by a growth mindset. We provide training starting on day one—aligned to professional, technical, leadership advancement and complemented by ongoing mindset coaching.
ReliaQuest is an equal opportunity employer. ReliaQuest is a drug-free workplace.