Technical Product Marketer

ReliaQuest, LLC; Tampa (FL); On-site; USD 95,000 - 135,000; Full time

Benefits offered by this job

Generous Paid Time Off

Competitive compensation

Tuition and certification reimburse

Medical, dental, and vision coverage

Free lunch on Fridays

Job summary

ReliaQuest is seeking a Product Marketing professional to own the GreyMatter product group end-to-end. You will shape messaging, create market assets, and drive launches that articulate GreyMatter’s value to prospects and customers.

You will partner with product, sales, and customer success to translate market trends into roadmap input and competitive intelligence, delivering impactful webinars and demo content for active deals.

Qualifications

• Translate market understanding into compelling product narratives.
• Craft messaging, positioning, and differentiation across segments.
• Create assets like decks, ROI calculators, and use case explainers.
• Own cross-functional alignment with product, sales, and success teams.

Responsibilities

• Message Creation: Craft core narratives and segment messaging for GreyMatter products.
• Asset Creation: Produce pitch decks, ROI calculators, architecture builders, and videos.
• Product Launches & Releases: Develop launch strategy and packaging rollout.
• Product Input: Influence roadmap with market insights and competitive feedback.
• Webinars & Democasts: Develop content and deliver sessions.
• Analyst Relations: Lead briefings and drive market mentions.
• Demo Environment: Build a library of golden use cases and ensure readiness.
• Deal Support: Join calls to present product overviews and roadmaps.
• Event Support: Speak at sessions and run demo booths.
• Competitive Intelligence: Conduct win/loss and track competitors.

Skills

Product marketing

Messaging

Asset creation

Cross-functional collaboration

Public speaking

Market research

Job description

Why it's worth it:

GreyMatter wins when the market understands it. The Product Marketing team is responsible for ensuring that happens. As a Product Marketer, you will own a group of GreyMatter products and capabilities end to end - building the messaging and creating the assets that make GreyMatter undeniable in the market. You will develop a deep understanding of the GreyMatter platform and use that knowledge to inform how we position and communicate it externally. The assets you create - videos, use case explainers, guides, ROI calculators, pitch decks, and more - will be the tools that help prospects, customers, and the broader market understand exactly the value of GreyMatter. You will work closely with product, customers and prospects, sales and customer success, GreyMatter operations, and executive leadership to translate that knowledge into market assets. You will support active deals, influence market research analysts and serve as a direct input into the product roadmap, bringing market trends, customer feedback, and competitive insights into product planning conversations.

The everyday hustle:

Message Creation: Crafting the core narrative for your product grouping, segmentation-based messaging, use case positioning, and industry-specific differentiation

Asset Creation: Producing the pitch decks, solution decks, ROI calculators, architecture builders, use case explainer videos, and other materials that help prospects, customers, and the market understand and evaluate GreyMatter

Product Launches & Releases: Developing launch strategy and tiering, orchestrating cross-functional readiness, and owning pricing and packaging rollout

Product Input: Influencing the product roadmap, contributing to design and flow updates, and feeding market and customer intelligence into product planning conversations

Webinars & Democasts: Developing use case content and delivering recorded and live sessions

Analyst Relations: Leading briefings and inquiries, driving research mentions and influence, circulating reports internally, and supporting pipeline and active deals

Demo Environment: Building and maintaining a library of golden use cases, implementing new features and use cases based on product releases and field feedback, and ensuring demo readiness across the team

Deal Support: Joining customer and prospect calls to deliver product overviews, competitive displacement narratives, and product roadmap presentations

Event Support: Speaking at sessions, running demo booths, providing competitive intel, and engaging customers and prospects at field events and conferences

Competitive Intelligence: Conducting win/loss analysis, producing battle cards, tracking new vendors and features, and giving intel back into the business

Do you have what it takes?

• Power user of GreyMatter, or ability to become one quickly
• Ability to learn new market products and security concepts quickly and apply that knowledge independently
• Ability to take complex technical concepts and communicate them clearly to any audience
• High degree of ownership for what has been assigned to you
• Creative approach to positioning, storytelling, and asset development
• Strong written and verbal communication skills
• Strong organization and planning skills
• Understanding of how to leverage AI to create content where needed
• Comfortable interviewing and collaborating with ReliaQuest executives, senior leaders, customers, and external stakeholders
• Thrives in a fast-moving, high-pressure environment - comfortable managing tight deadlines, shifting priorities, and rapid pivots driven by market trends, product releases, or business needs; you adapt quickly without losing quality or momentum

What makes you uncommon?

Existing cross-functional relationships across sales, sales engineering, GreyMatter operations, and customer success that can be leveraged immediately

Who We Are

ReliaQuest is one of the largest and fastest-growing AI cybersecurity companies in the world, solving one of the greatest technical challenges of our generation. Our Agentic AI security operations platform, GreyMatter, helps security teams detect, contain, investigate and respond to cyber threats in less than 5 minutes. With industry-leading AI technology and over 80 patents making up the GreyMatter platform, ReliaQuest Makes Security Possible for thousands of the most trusted enterprise brands in the world.

World-Class Benefits

To make security possible for our customers, it starts with our commitment to our people. We inspire every individual to be the best that they can be and provide the tools necessary to get there. ReliaQuest isn’t a job, it’s a calling under-pinned by a growth mindset. We provide training starting on day one-aligned to professional, technical, leadership advancement and complemented by ongoing mindset coaching.

• Generous Paid Time Off plan
• Competitive compensation plans
• Tuition and certification reimbursement
• Employer supplemented medical, dental, and vision coverage
• In-depth technical and leadership training to assist with career advancement
• Additional mental and physical wellness benefits
• Free lunch on Fridays!

ReliaQuest is an equal opportunity employer.

ReliaQuest is a drug-free workplace.