Demand Generation Specialist

ReliaQuest, LLC

Tampa (FL)

On-site

USD 65,000 - 95,000

Full time

14 days+

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Benefits offered by this job

Generous Paid Time Off plan

Competitive compensation plans

Tuition and certification reimburse

Employer supplemented medical, dental,

medical, and vision coverage

In-depth technical and leadership培训

Mental and physical wellness benefits

Free lunch on Fridays!

Job summary

ReliaQuest, LLC is seeking a Demand Generation Specialist to plan, execute, and optimize campaigns across paid media, email, web, SEO/AEO, and events. You’ll own end-to-end execution from launch through reporting, partnering with creative and web teams, and using data to drive pipeline and revenue growth.

A growth mindset and ability to learn quickly are essential as you take ownership and mentor others. The role focuses on building campaigns across LinkedIn, Google, Microsoft ads, and display,

Qualifications

2+ years of B2B marketing experience with full-funnel fundamentals.
Quick learner with ability to pick up new channels/tools quickly.
Comfortable working across channels and stepping in wherever needed.
Analytical and technically minded; able to build reports and use data to guide decisions.
Experience with Marketo, Salesforce, and attribution.
Exposure to analytics platforms (Google Analytics).
Creative mindset with curiosity about audiences and messaging.
Strong communication skills and willingness to teach others.
Accountable, adaptable, and able to manage multiple priorities in a fast-paced environment.

Responsibilities

Own campaign execution end-to-end, from launch through optimization and reporting.
Manage paid campaigns across LinkedIn Ads, Google Ads, Microsoft Ads, and display.
Build audiences using intent signals and ABM tools (ZoomInfo).
Partner with the creative team to build ads and iterate based on performance.
Partner with the web team to build landing pages that convert and contribute to SEO/AEO.
Plan and execute email campaigns in Marketo.
Promote webinars, democasts, and in-person events through paid, email, and other channels.
Analyze campaign and funnel data across Google Analytics, Salesforce, and Marketo; build reports showing drivers of results.
Help train and support junior team members.
Coordinate with teams to align campaigns with business and revenue goals.

Skills

B2B marketing

Fast learner

Multichannel

Analytics

Creative mindset

Communication

Mentoring

Project management

Full-funnel marketing

Tools

Marketo

Salesforce

Google Analytics

ZoomInfo

Job description

Why it's worth it:

The Demand Generation Specialist plans, executes, and optimizes campaigns across every stage of the buyer journey — from awareness through consideration to conversion with a constant eye on driving pipeline and revenue growth for the business. This role owns execution from launch through reporting. Depending on the campaign, that work can span paid media, email, web, SEO/AEO, webinars and democasts, and event promotion. You'll partner with our creative and web teams to build and test what goes to market, use data to decide what comes next, and help train and support junior members of the team. This role is built for someone with a growth mindset. You won't be expected to be an expert in every channel from the start, but show a proven ability to pick things up quickly and a strong understanding of core B2B marketing fundamentals. If you're ready to take on more ownership, this is your chance to take the next step in your career.

The everyday hustle:

Own campaign execution end-to-end, from launch through optimization and reporting to drive pipeline and revenue growth for the business Manage paid campaigns across channels like LinkedIn Ads, Google Ads (Search), Microsoft Ads, and display, tracking performance against budget and goals Build audiences using intent signals and ABM tools (e.g., ZoomInfo), and run retargeting programs Partner with the creative team to build ads, then test and iterate based on performance Partner with the web team to build landing pages that convert, and contribute to SEO and answer engine optimization (AEO) efforts Plan and execute email campaigns in Marketo Promote webinars, democasts, and in-person events through paid, email, and other digital channels Analyze campaign and funnel data across Google Analytics, Salesforce, and Marketo, and build reporting that shows what's driving results Help train and support more junior team members Partner across teams to align campaigns with broader business and revenue goals.

Do you have what it takes?

2+ years of B2B marketing experience with a solid grasp of core fundamentals and full-funnel marketing A quick learner: A track record of picking up new channels, tools, and skills fast Range and flexibility: comfortable working across channels and stepping in wherever a campaign needs you Analytical and technically minded: comfortable digging into data, building your own reports, and using metrics to guide decisions A working understanding of marketing automation (Marketo), CRM (Salesforce), and attribution, even if your hands-on experience is limited Exposure to analytics platforms (e.g., Google Analytics) A creative mindset: curiosity about audiences, messaging, and what truly drives results Strong communication skills and a willingness to teach what you know An accountable, adaptable approach to managing multiple priorities in a fast-paced, deadline-driven environment.

What makes you uncommon?

Experience with CTV (connected TV) and linear TV placements Experience with large media buys, including out-of-home (OOH) and regional takeovers to promote events Relevant marketing or platform certifications

Who We Are

ReliaQuest is one of the largest and fastest-growing AI cybersecurity companies in the world, solving one of the greatest technical challenges of our generation. Our Agentic AI security operations platform, GreyMatter, helps security teams detect, contain, investigate and respond to cyber threats in less than 5 minutes. With industry-leading AI technology and over 80 patents making up the GreyMatter platform, ReliaQuest Makes Security Possible for thousands of the most trusted enterprise brands in the world.

World-Class Benefits

To make security possible for our customers, it starts with our commitment to our people. We inspire every individual to be the best that they can be and provide the tools necessary to get there. ReliaQuest isn’t a job, it’s a calling under-pinned by a growth mindset. We provide training starting on day one—aligned to professional, technical, leadership advancement and complemented by ongoing mindset coaching.