Marketing Automation Analyst - Campaigns & Scoring

Career Guidant Inc.; Atlanta (GA); On-site; USD 60,000 - 80,000; Full time

Job summary

Career Guidant Inc. offers an exciting opportunity for a Marketing Automation Specialist in Atlanta, Georgia. Seeking an individual proficient in CRM functionality and experienced with tools like Marketo and HubSpot.

Your role involves enhancing marketing processes, conducting data analysis, and implementing best practices to improve system efficiency. A Bachelor’s degree is required or equivalent work experience. Join us to drive marketing success and client satisfaction.

Qualifications

• Bachelor's degree or foreign equivalent from an accredited institution.
• Three years of progressive experience can substitute for education.

Responsibilities

• Proficient in CRM functionality and marketing automation tools.
• Implement best practices for system configuration and data integrity.
• Analyze data for actionable recommendations on marketing campaigns.

Skills

CRM functionality

Marketing automation processes (B2B and B2C)

Data analysis

Campaign management

Education

Bachelor’s degree or foreign equivalent

Tools

Marketo

HubSpot

Google Analytics

Job description

Career Guidant Inc. offers an exciting opportunity for a Marketing Automation Specialist in Atlanta, Georgia. Seeking an individual proficient in CRM functionality and experienced with tools like Marketo and HubSpot.

Your role involves enhancing marketing processes, conducting data analysis, and implementing best practices to improve system efficiency. A Bachelor’s degree is required or equivalent work experience. Join us to drive marketing success and client satisfaction.