Marketing Analytics Specialist - Power BI Dashboards

Midco

Sioux Falls (SD)

Hybrid

USD 60,000 - 75,000

Full time

7 days ago

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Job summary

Midco is seeking a Marketing Analyst to deliver accurate marketing reporting and analysis, leveraging data sets, dashboards, and reporting tools to inform day-to-day decisions. The role collaborates with Marketing, Sales and other teams to provide reliable data and support analytics requests.

Hybrid role requiring at least one day per week in the Sioux Falls or Edina office, with option to work from home on other days.

Qualifications

Bachelor's degree in marketing, business analytics or data science or closely related or equivalent combination of education, training or experience required.
Minimum of 3 years analytics or related relevant experience.
SQL and Excel proficient
Experience in creating and maintaining dashboards in Power BI or similar data visualization tools.

Responsibilities

Develop and maintain marketing campaign performance reporting (e.g. direct mail, digital, web, leads).
Execute recurring and ad hoc analysis to support marketing initiatives.
Build, maintain, and optimize dashboards in Power BI for key performance metrics.
Act as an analytics resource for internal stakeholders and support data needs.
Present insights and recommendations to both technical and non-technical audiences.
Collaborate with Marketing, Sales and external stakeholders to answer business questions.
Demonstrate strong organization and prioritization skills to manage multiple requests.