Campaign Analytics Pro: Data-Driven Marketing Insights

Manhattan Associates; Atlanta (GA); On-site; USD 65,000 - 90,000; Full time

Job summary

Manhattan Associates in Atlanta, GA is seeking a Marketing Analyst to evaluate campaign performance, create dashboards using Power BI, and enhance marketing effectiveness through data-driven recommendations.

The ideal candidate has a strong analytics background, proficiency in tools like Power BI and Salesforce, and 3+ years of relevant experience. Join us to help reshape how marketing decisions are made and contribute to a diverse and inclusive environment.

Qualifications

• 3+ years of experience in marketing analytics or campaign performance analysis.
• Strong experience with BI and reporting tools, especially Power BI and Excel.
• Ability to analyze funnel performance and campaign outcomes in a B2B environment.

Responsibilities

• Analyze campaign and program performance across channels and audience segments.
• Build recurring and ad hoc reporting that surfaces performance trends.
• Monitor campaign health and flag gaps in targeting and execution.

Skills

Marketing analytics

Power BI

Excel

Salesforce

SQL

Education

Bachelor’s degree in business, marketing, or analytics

Tools

Power BI

Salesforce

Marketo

GA4

Demandbase

Job description

Manhattan Associates in Atlanta, GA is seeking a Marketing Analyst to evaluate campaign performance, create dashboards using Power BI, and enhance marketing effectiveness through data-driven recommendations.

The ideal candidate has a strong analytics background, proficiency in tools like Power BI and Salesforce, and 3+ years of relevant experience. Join us to help reshape how marketing decisions are made and contribute to a diverse and inclusive environment.