Marketing Analytics Senior Associate: Growth & Insights

JPMorgan Chase & Co.; Wilmington (DE); On-site; USD 95,000 - 130,000; Full time

Job summary

JPMorgan Chase & Co. in Wilmington, DE is seeking a Marketing Analytics Senior Associate to shape measurement and test design across marketing campaigns.

You will translate business goals into actionable strategies and collaborate with marketing, finance, and analytics teams to drive incremental value. You'll deliver analytics solutions across the full campaign lifecycle, build robust measurement plans, and provide stakeholder-ready insights to guide investments and optimization efforts.

Qualifications

• Bachelor’s degree in an applicable field and 3+ years of marketing data and analytics experience.
• Proficiency in data analysis languages/tools such as SQL, Python, SAS, R (or comparable).
• Experience with relational databases and big data platforms, including Snowflake.

Responsibilities

• Support financial and analytical optimization across the campaign lifecycle, from opportunity sizing through performance measurement.
• Execute experimentation strategies by framing hypotheses, designing test and control approaches, and aligning on success metrics.
• Support campaign execution by validating audience selection, measurement feasibility, and operational requirements.
• Build impact models and financial business cases to guide audience, offer, channel, and funding decisions.
• Develop reusable frameworks to evaluate incrementality, profitability, and return on investment using forecasts versus actual results.
• Produce clear performance reporting and post-test readouts with actionable recommendations for senior stakeholders.
• Leverage and help evolve analytic tooling and data environments to improve speed, scale, and consistency of insights.
• Partner across modeling, finance, channels, and delivery teams to ensure solutions are implementable and aligned to standards
• Define and advocate for data requirements, including addressing data gaps, data quality, and lineage considerations
• Coach and develop junior team members on analytical methods, documentation practices, and stakeholder-ready storytelling

Skills

SQL

Python

SAS

R

Education

Bachelor's degree

Tools

Snowflake

Job description

JPMorgan Chase & Co. in Wilmington, DE is seeking a Marketing Analytics Senior Associate to shape measurement and test design across marketing campaigns.

You will translate business goals into actionable strategies and collaborate with marketing, finance, and analytics teams to drive incremental value. You'll deliver analytics solutions across the full campaign lifecycle, build robust measurement plans, and provide stakeholder-ready insights to guide investments and optimization efforts.