Marketing Analyst [AQ-18990]

Aquent; New York (NY); On-site; USD 90,000 - 130,000; Full time

Benefits offered by this job

Health insurance

Vision plan

Dental plan

Paid sick leave

401(k) with match

Online training

Job summary

Aquent Talent is seeking a data-driven strategist to lead growth marketing and business performance analysis for a leading content provider. You will transform complex data into actionable insights that influence marketing investment decisions and audience engagement for live events and content categories.

The role emphasizes forecasting, reporting, and partnering with stakeholders to drive performance and optimization across campaigns.

Qualifications

• Strong analytical mindset capable of interpreting complex data.
• Experience analyzing marketing, audience, or business performance metrics.
• Collaborative and able to work across multiple stakeholders.
• Naturally curious with strong problem-solving skills.
• Ability to connect data insights to business decisions and marketing strategy.

Responsibilities

• Analyze marketing and business performance data across content properties.
• Support forecasting, planning, and investment decisions for content-related campaigns.
• Monitor audience behavior and performance trends across live events and content categories.
• Partner with cross-functional stakeholders to develop reporting and performance insights.
• Translate large data sets into actionable recommendations for marketing teams.
• Consolidate performance metrics and communicate findings to business leaders.
• Support growth marketing initiatives and optimization strategies.

Skills

Analytical mindset

Marketing data analysis

Cross-functional collaboration

Curiosity

Data-driven decision making

Tools

Tableau

Looker

Job description

Join a world-renowned entertainment and media conglomerate, a leader in delivering unparalleled content and experiences to global audiences. This organization is at the forefront of innovation, constantly pushing boundaries in digital engagement and consumer connection. As a partner with Aquent, you will have the opportunity to contribute to a dynamic team that shapes the future of how millions interact with beloved brands and groundbreaking content.

Are you a data-driven strategist with a passion for understanding audience behavior in the fast-paced world of live content? Aquent is seeking a highly analytical and curious individual to step into a pivotal role, driving growth marketing and business performance analysis for a leading content provider. This is your chance to make a significant impact, transforming complex data into actionable insights that directly influence marketing investment decisions and shape how audiences engage with thrilling live events and compelling content. If you thrive on uncovering trends and translating them into strategic growth, we want to hear from you!

What You’ll Do

• Analyze marketing and business performance data across content properties.
• Support forecasting, planning, and investment decisions for content-related campaigns.
• Monitor audience behavior and performance trends across various live events and content categories.
• Partner with cross-functional stakeholders to develop reporting and performance insights.
• Translate large data sets into actionable recommendations for marketing teams.
• Consolidate performance metrics and communicate findings to business leaders.
• Support growth marketing initiatives and optimization strategies.

Must-Have Qualifications

• Strong analytical mindset with the ability to interpret complex data.
• Experience analyzing marketing, audience, or business performance metrics.
• Highly collaborative and comfortable working across multiple stakeholders.
• Naturally curious with strong problem-solving skills.
• Ability to connect data insights to business decisions and marketing strategy.

Nice-to-Have Qualifications

• Experience building dashboards in Tableau, Looker, or similar BI tools.
• Understanding of data visualization best practices.
• Passion for live content and familiarity with media, leagues, and live-event programming.
• Knowledge of performance marketing analytics.

About Aquent Talent

• Aquent Talent connects the best talent in marketing, creative, and design with the world’s biggest brands.
• Our eligible talent get access to amazing benefits like subsidized health, vision, and dental plans, paid sick leave, and retirement plans with a match.
• We also offer free online training through Aquent Gymnasium.
• More information on our awesome benefits!
• Aquent is an equal-opportunity employer.
• We evaluate qualified applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, and other legally protected characteristics.
• We’re about creating an inclusive environment-one where different backgrounds, experiences, and perspectives are valued, and everyone can contribute, grow their careers, and thrive.

Client Description

This legendary company has entertained, informed and inspired people around the globe for over 90 years. Named one of Forbes top companies to work for year over year, this is where dreams really do come true.

Whether you’re looking to create, support business growth and development, work behind-the-scenes on your favorite TV shows or upcoming movies, or anything in-between, this is your opportunity to start the next chapter of your career story and help create the exhilarating experiences this company is known for worldwide.

Why work with AQUENT? Check out our awesome benefits: https://aquent.com/talent/talent-benefits

Aquent is an equal opportunity employer. We evaluate qualified applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, and other legally protected characteristics.