Marketing

The Juris Agency; City of Kingston (NY); Hybrid; USD 65,000 - 90,000; Full time

Benefits offered by this job

Paid Time Off (PTO)

Work from Home

Job summary

Ganesh Software Private Limited in Kingston, NY is seeking a creative Marketing professional to develop and execute initiatives that broaden our software audience. You will manage social media, the company blog, and craft content that translates features into client benefits.

The role requires 3+ years of experience in digital campaigns, strong SEO/content strategy, and solid data analytics skills. A hybrid work model with a Kingston-based presence is available.

Qualifications

• Three or more years of experience managing multi-channel digital campaigns.
• Solid understanding of SEO and content strategy.
• Experience with data analytics tools and reporting.

Responsibilities

• Develop and execute marketing initiatives that highlight our software solutions to a broader audience.
• Manage our online presence, including social media channels and our company blog.
• Create engaging content that translates technical software features into clear, actionable benefits for clients.
• Analyze campaign data to track performance and refine our strategy for better reach.
• Coordinate with finance to manage marketing budgets and evaluate ROI.

Skills

Multi-channel campaigns

SEO

Content strategy

Data analytics

Education

Bachelor's degree in Marketing or Communications

Job description

Job Description

At Ganesh Software Private Limited, we believe that software should be as intuitive as it is powerful. We have spent years building a reputation for excellence, and now we are ready to share our story with a wider audience. We are looking for a creative and thoughtful Marketing professional to join our team in Kingston, New York. This isn't just about running ads; it's about crafting a narrative that resonates with our users and showcases the value our software brings to their daily lives. You will have the unique opportunity to shape how we present ourselves to the world while working closely with a supportive, close-knit team that values fresh ideas and experimentation. We want someone who is excited to roll up their sleeves, experiment with new messaging, and help us grow our brand presence. If you enjoy solving problems, telling compelling stories, and want to make a real impact on a growing company, we would love to have you on board.

Benefits

• Paid Time Off (PTO)
• Work from Home

Responsibilities

Develop and execute marketing initiatives that highlight our software solutions to a broader audience.

Manage our online presence, including social media channels and our company blog.

Create engaging content that translates technical software features into clear, actionable benefits for our clients.

Analyze campaign data to track performance and refine our strategy for better reach.

Coordinate with our finance team to manage marketing budgets and evaluate the return on investment for our activities.

Organize local events and industry outreach efforts based out of our Kingston office.

Requirements

Bachelor’s degree in Marketing, Communications, or a related field.

Three or more years of experience managing multi-channel digital campaigns.

Solid understanding of SEO, content strategy, and data analytics tools.

Excellent written and verbal communication skills.

Demonstrated ability to manage project timelines and collaborate across departments.

Basic knowledge of financial software or accounting principles is a plus.