Manager, Marketing Planning And Strategy, Vertical Marketing

Walmart; Hoboken (NJ); Vor Ort; USD 96.000 - 186.000; Vollzeit

Benefits dieser Stelle

Health benefits

401(k) plan

Stock purchase

Paid time off

Zusammenfassung

Walmart in Hoboken, NJ is seeking a strategic storyteller and Vertical Marketing Manager to join Walmart Connect. You will develop category-specific narratives and go-to-market materials to turn insights into impact for the sales team and advertisers.

You'll translate data, insights, and market trends into actionable stories, create sales enablement tools, and collaborate across Sales, Insights, Content Strategy, Events, Brand Marketing, Design, and Creative Studio to strengthen Walmart

Qualifikationen

• Bachelor’s degree in Business, Marketing, Communications, or related field.
• 1 year’s experience in marketing or related field OR 5 years’ experience.

Aufgaben

• Develop category-specific narratives and go-to-market materials.
• Translate data, insights, and market trends into actionable stories for Sales and clients.
• Create sales enablement materials, including decks, case studies, and toolkits.
• Collaborate across Sales, Insights, Content Strategy, Events, Brand Marketing, Design, and Creative Studio.
• Support thought leadership and enterprise storytelling to strengthen Walmart Connect’s market position.

Kenntnisse

Strategic storytelling

Marketing strategy

Sales enablement

Cross-functional collaboration

Data to insights

Ausbildung

Bachelor's degree in Business, Marketing, Communications, or related field

5 years' marketing experience

Jobbeschreibung

Position Summary…

What you’ll do…

Role summary:

Weareseekingastrategicstorytellerandmarketingleadertojoin WalmartConnectasaVerticalMarketing Manager.Youwilldevelopcategory specificstrategiesthatturninsightsintocompellingnarrativesandgo tomarketmaterials.Actingasacriticallinkbetweendata,storytelling,andsales enablement,youwillcreateimpactfulresourcesacrosskeyverticalsand audiences. You’llcollaborateacrossSales,Insights,Product,Marketing,andCreativeteamstocreatehighimpactmaterialsthatempoweroursalesorganizationandinspire advertisers.ThisrolesupportstheFoodandBeveragecategoryandreportstotheSeniorManager,VerticalMarketingwithinWalmartConnectAdsIntegrated Marketing.
About the team:

AspartoftheWalmartU.S.Growthorganization,WalmartConnectenablesadvertiserstotelltheirstoriesthroughretailmedia,instoreexperiences,anddigitaltouchpointsacrossourecosystem.TheWalmartConnectVerticalMarketingteamsitswithinAdsIntegratedMarketingwhosemissionistotransforminsightsintoimpactbycraftingpowerfulnarratives—toestablishingaclear,credible,andscalablemarketpresence. We’relookingforboldthinkersandstrategicstorytellerswhowanttoredefinethefutureofretailmediatransforminginsightsintoimpactfulnarrativesthatpositionWalmartConnectasatop-tieradvertisingpartner.
What you’ll do:

• Developcategory-specificnarrativesthatbringWalmartConnect’svaluepropositiontolife.
• Translatedata,insights,andmarkettrendsintoactionablestoriesforSalesandclients.
• Createsalesenablementmaterials,includingdecks,casestudies,andinsight-driventoolkits.
• PartneracrossSales,Insights,ContentStrategy,Events,BrandMarketing,Design,andCreativeStudio.
• SupportthoughtleadershipandenterprisestorytellingthatstrengthenWalmartConnect’smarketposition.

What you’ll bring:

• Strongstrategicstorytellingskillswiththeabilitytosimplifycomplexdataintoclearnarratives.
• Experiencedevelopingmarketingstrategies,salesmaterials,orthoughtleadershipforcategoryorindustryaudiences.
• Collaborativemindsetandcomfortworkingwithcross-functionalpartners.
• Abilitytoidentifyinsights,trends,andopportunitiesthatinformbusinessgrowth.
• Acreative,detail-orientedapproachtobuildingcompelling,visuallycohesivemarketingassets.

At Walmart, we offer competitive pay as well as performance-based bonus awards and other great benefits for a happier mind, body, and wallet. Health benefits include medical, vision and dental coverage. Financial benefits include 401(k), stock purchase and company-paid life insurance. Paid time off benefits include PTO (including sick leave), parental leave, family care leave, bereavement, jury duty, and voting. Other benefits include short-term and long-term disability, company discounts, Military Leave Pay, adoption and surrogacy expense reimbursement, and more. You will also receive PTO and/or PPTO that can be used for vacation, sick leave, holidays, or other purposes. The amount you receive depends on your job classification and length of employment. It will meet or exceed the requirements of paid sick leave laws, where applicable. For information about PTO, see https://one.walmart.com/notices. Live Better U is a Walmart-paid education benefit program for full-time and part-time associates in Walmart and Sam’s Club facilities. Programs range from high school completion to bachelor’s degrees, including English Language Learning and short-form certificates. Tuition, books, and fees are completely paid for by Walmart.
Eligibility requirements apply to some benefits and may depend on your job classification and length of employment. Benefits are subject to change and may be subject to a specific plan or program terms.
For information about benefits and eligibility, see One.Walmart.
The annual salary range for this position is $96,000.00 - $186,000.00 Additional compensation includes annual or quarterly performance bonuses. Additional compensation for certain positions may also include :

• Stock

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Minimum Qualifications…

Outlined below are the required minimum qualifications for this position. If none are listed, there are no minimum qualifications.

Bachelor’s degree in Business, Marketing, Communications, or related field and 1 year’s experience in marketing or related field OR 5 years’
experience in marketing or related field.

Preferred Qualifications…

Outlined below are the optional preferred qualifications for this position. If none are listed, there are no preferred qualifications.

Marketing or related field

Masters: Business Administration

Primary Location…

221 River St, Hoboken, NJ 07030, United States of America

Walmart and its subsidiaries are committed to maintaining a drug-free workplace and has a no tolerance policy regarding the use of illegal drugs and alcohol on the job. This policy applies to all employees and aims to create a safe and productive work environment.