Manager, Market Insights - Remote

Stryker; Portage (MI); Remote; USD 103,000 - 196,000; Full time

Job summary

Stryker is seeking a Manager, Market Insights to translate market, customer, and competitive insights into strategic direction for the Medical Division. You will partner with Marketing, Business Development, and other stakeholders to connect insights across portfolios and drive priorities.

The role involves leading primary research, market sizing and strategic planning, and transforming data into compelling narratives for executive audiences.

Qualifications

• Bachelor’s degree required.
• 8+ years professional experience.
• 5+ years in market research, market insights, upstream marketing, strategy, or related.
• Experience developing and executing primary research (customer interviews, field research, etc.).
• Preferred experience with market sizing, segmentation, quantitative analysis, and/or financial modeling.
• Experience facilitating workshops or cross-functional sessions.
• Experience developing executive-level presentations or visual storytelling.

Responsibilities

• Identify market and customer knowledge gaps and design research approaches.
• Lead primary research efforts including interviews and field observations.
• Synthesize research and market data into actionable insights and recommendations.
• Monitor competitors and industry trends; translate insights into portfolio implications.
• Develop market models for sizing, growth, segmentation, and opportunities.
• Present insights to cross-functional teams and influence decisions.

Skills

Market insights

Primary research

Stakeholder collaboration

Executive storytelling

Education

Bachelor’s degree

Tools

PowerPoint

Job description

Work Flexibility

Remote As our Manager, Market Insights, you will serve as a strategic, cross-functional partner who turns market, customer, and competitive insights into meaningful business direction for Stryker’s Medical Division. You will support portfolio marketing, business development, strategic planning, and future product strategy by identifying critical knowledge gaps, generating new insights, and translating complex information into clear recommendations that help teams make informed decisions. This is an individual contributor role with broad influence across the organization. You will partner closely with Marketing, Business Development, and other cross-functional stakeholders to connect insights across portfolios, align teams around key priorities, and bring clarity to complex or ambiguous business questions.

What you will do

Market Insights & Primary Research

• Identify critical market and customer knowledge gaps and develop research approaches to address them.
• Lead primary research efforts, including customer and sales interviews, field observations, ride-alongs, and other methods to uncover customer, user, and market needs.
• Synthesize primary research, secondary research, internal knowledge, and market data into actionable insights and recommendations.
• Apply appropriate market research methodologies based on the business question and available data.

Competitive & Industry Insights

• Evaluate and monitor competitor products, services, strategies, and market activity.
• Identify changes in the competitive and industry landscape and translate them into implications for Stryker’s businesses and portfolios.
• Connect insights across projects and portfolios to provide a broader view of emerging opportunities, risks, and market dynamics.

Market Sizing & Strategic Planning

• Develop and maintain market models that help define market size, growth, segmentation, competitive dynamics, and potential new opportunities.
• Guide category definition and segmentation exercises, challenging existing assumptions as markets and customer needs evolve.
• Provide market insights and analyses that support annual strategic planning, portfolio decisions, business development, and future product strategy.
• Partner with stakeholders to evaluate new markets, opportunities, and strategic questions.

Strategic Storytelling & Cross-Functional Influence

• Transform complex research and data into clear, compelling narratives and visual presentations for a variety of audiences.
• Facilitate discussions and workshops that help teams interpret insights, align around priorities, and move from information to action.
• Influence decisions across a highly matrixed organization without relying on formal authority.
• Build strong cross-functional partnerships and help connect insights, opportunities, and priorities across teams and portfolios.

What you need

• Required Bachelor’s degree.
• 8+ years of professional experience.
• 5+ years of experience in market research, market insights, upstream marketing, strategy, or a related discipline.
• Demonstrated experience developing and executing primary research, such as customer interviews, field research, observational research, or other direct methods of gathering market and customer insights.
• Preferred Experience with market sizing, segmentation, quantitative analysis, and/or financial modeling.
• Experience facilitating workshops or cross-functional working sessions.
• Experience developing executive-level presentations or using visual storytelling to communicate complex ideas.
• Experience supporting portfolio strategy, business development, strategic planning, or new product strategy.
• Preferred location is Portage, MI or Redmond, WA; candidates located elsewhere should expect increased travel requirements.

United States of America Pay Ranges: USN: $102,600 - $171,000 USD Annual / US5: $107,700 - $179,600 USD Annual / US10: $112,900 - $188,100 USD Annual / US15: $118,000 - $196,600 USD Annual / US20: $123,100 - $205,200 USD Annual / US30: $133,400 - $222,300 USD Annual

View the U.S. work location and transparency guide to find the pay range for your location.

Travel Percentage: 30%

Stryker Corporation is an equal opportunity employer. Qualified applicants will receive consideration for employment without regard to race, ethnicity, color, religion, sex, gender identity, sexual orientation, national origin, disability, or protected veteran status. Stryker is an EO employer – M/F/Veteran/Disability. Stryker Corporation will not discharge or in any other manner discriminate against employees or applicants because they have inquired about, discussed, or disclosed their own pay or the pay of another employee or applicant. However, employees who have access to the compensation information of other employees or applicants as a part of their essential job functions cannot disclose the pay of other employees or applicants to individuals who do not otherwise have access to compensation information, unless the disclosure is (a) in response to a formal complaint or charge, (b) in furtherance of an investigation, proceeding, hearing, or action, including an investigation conducted by the employer, or (c) consistent with the contractor’s legal duty to furnish information.

Stryker is one of the world’s leading medical technology companies and, together with its customers, is driven to make healthcare better. We offer innovative products and services in Orthopaedics, Medical and Surgical, and Neurotechnology and Spine that help improve patient and hospital outcomes. We are proud to be named one of the World’s Best Workplaces! For more information, visit: www.stryker.com

Work Flexibility

Remote – Role allows you to work the majority to 100% of time from an alternate workplace. These roles could have travel expectations, and you must work within the country of the job requisition location. Field-based – You can expect to regularly work a majority to 100% of time at customer facilities and has a set territory or expectation to travel within a set boundary. Almost all sales roles would likely be qualified as field-based. Onsite – Role is 100% located at a Stryker facility. Some ad hoc flexibility may be available depending on role, level, and job requirements. Manufacturing roles and any role that requires physical presence at the office would qualify under this category. Hybrid – You can expect to regularly work in both an alternate workplace and a Stryker facility. Roles that are partially remote or co-located would qualify as hybrid, and the expectation to be onsite would be defined and agreed upon by your manager/supervisor.