Sr. Manager, Global Upstream Marketing

Stryker Employment Company, LLC; Mahwah (NJ); Hybrid; USD 163,000 - 271,000; Full time

Job summary

Stryker's Trauma organization is seeking a Senior Manager, Global upstream Marketing to shape the future of the portfolio by leveraging strong understanding of user needs and market insights. You will lead lifecycle management, coordinate with R&D and cross-functional partners, and translate Voice of Customer and market research into actionable portfolio opportunities.

The role has a global scope, requires up to 30% travel, and offers hybrid work with time split between a Stryker facility and

Job description

Work Flexibility: Hybrid Shape the future of Stryker’s Trauma organization, as a Senior Manager, Global upstream Marketing, you will set the future product or portfolio development strategy by leveraging a strong understanding of user needs and market insights. You will be Responsible for product life cycle management and maintaining the strength of the portfolio including introduction and obsolescence of products. Typically works closely with R&D and other cross functional team members to define and deliver new products. Global scope of the portfolio and strong working relationships with global counterparts are essential.

What You Will Do

Lead portfolio and market strategy by evaluating competitive dynamics, market penetration, healthcare trends, customer needs, and new market opportunities to strengthen competitive positioning. Translate Voice of Customer, key opinion leader feedback, market research, and qualitative and quantitative data into unmet needs, product opportunities, and actionable business recommendations. Guide the new product development process from concept through commercialization, partnering with Research & Development and cross-functional stakeholders to align product strategy with future customer and market needs. Develop long-term portfolio strategies and lead product lifecycle management from launch through obsolescence, communicating recommendations to senior stakeholders to drive organizational alignment. Direct market segmentation, forecasting, pricing, customer acquisition and retention strategies, marketing investments, and performance analysis to support business growth. Partner with Clinical Affairs and Research & Development to identify evidence-generation priorities, including clinical studies, research grants, cost-benefit analyses, and clinical claims strategies. Build and maintain relationships with key opinion leaders and customers to identify emerging needs, validate strategic assumptions, and inform product and portfolio decisions. Lead and develop a team by recruiting talent, establishing priorities, coaching performance, building portfolio strategy capabilities, and coordinating work across functions and divisions.

What You Will Need

Required Bachelor’s degree. Minimum 10 years of professional experience. Experience applying financial modeling, business case development, forecasting, or financial analysis to business or portfolio decisions. Experience in market segmentation, market analysis, global marketing, or portfolio strategy. Experience working cross-functionally with Research & Development, Sales, Marketing, Finance, Manufacturing, or Operations. Experience supporting upstream marketing, downstream marketing, product management, portfolio management, or new product development. Preferred Master of Business Administration (MBA). Minimum 7 years of experience in medical devices or marketing. Minimum 4 years of people management experience. People leadership Experience with Microsoft Excel, Word, and PowerPoint.

United States of America Pay Ranges: US20: $162,700 - $271,100 USD Annual View the U.S. work location and transparency guide to find the pay range for your location. Travel Percentage: 30% Stryker Corporation is an equal opportunity employer. Qualified applicants will receive consideration for employment without regard to race, ethnicity, color, religion, sex, gender identity, sexual orientation, national origin, disability, or protected veteran status. Stryker is an EO employer – M/F/Veteran/Disability. Stryker Corporation will not discharge or in any other manner discriminate against employees or applicants because they have inquired about, discussed, or disclosed their own pay or the pay of another employee or applicant. However, employees who have access to the compensation information of other employees or applicants as a part of their essential job functions cannot disclose the pay of other employees or applicants to individuals who do not otherwise have access to compensation information, unless the disclosure is (a) in response to a formal complaint or charge, (b) in furtherance of an investigation, proceeding, hearing, or action, including an investigation conducted by the employer, or (c) consistent with the contractor’s legal duty to furnish information. Stryker is one of the world’s leading medical technology companies and, together with its customers, is driven to make healthcare better. We offer innovative products and services in Orthopaedics, Medical and Surgical, and Neurotechnology and Spine that help improve patient and hospital outcomes. We are proud to be named one of the World’s Best Workplaces! For more information, visit: www.stryker.com Work Flexibility Remote – Role allows you to work the majority to 100% of time from an alternate workplace. These roles could have travel expectations, and you must work within the country of the job requisition location. Field-based – You can expect to regularly work a majority to 100% of time at customer facilities and has a set territory or expectation to travel within a set boundary. Almost all sales roles would likely be qualified as field-based. Onsite – Role is 100% located at a Stryker facility. Some ad hoc flexibility may be available depending on role, level, and job requirements. Manufacturing roles and any role that requires physical presence at the office would qualify under this category. Hybrid – You can expect to regularly work in both an alternate workplace and a Stryker facility. Roles that are partially remote or co-located would qualify as hybrid, and the expectation to be onsite would be defined and agreed upon by your manager/supervisor.