Manager, Digital Product Strategy & Portfolio

Lincoln Motor Company; Lincoln (NE); On-site; USD 116,000 - 218,000; Full time

Benefits offered by this job

Immediate medical, dental, vision, and

prescription drug coverage

Paid parental leave

Tuition assistance

Vehicle discount program

Generous vacation and time off

Paid holidays and family benefits

Job summary

Ford is connecting its vehicles, digital products, dealers, and services into an end-to-end customer ecosystem. We are seeking a Manager, Digital Product Strategy, to turn that ambition into clear portfolio choices, measurable outcomes, and decisions leaders can act on. Small team.

Large scope. High accountability. In this position you will lead complex work that aligns Ford's enterprise and Integrated Services priorities to Digital Product strategy, portfolio investments, and execution.

Qualifications

• Bachelor's degree required.
• 3+ years in Management Consulting, Corporate Strategy, Product Strategy, or a related field.
• Strong analytical and strategic judgment; ability to structure ambiguous problems.
• Executive writing and presentation skills.
• Ability to manage multiple high-priority workstreams and deliver rigor.
• Systems thinking and cross-functional collaboration.
• Willing to work EST time zone hours.

Responsibilities

• Set portfolio direction and translate priorities into strategy for the retail ecosystem and related experiences.
• Pressure-test bets, assess strategic fit, and identify evidence gaps.
• Frame build/buy/partner choices with explicit economics and trade-offs.
• Track customer needs, competitors, platform shifts, and partner moves.
• Connect vehicle, app, dealer, service journeys to improve customer value.
• Surface funding, dependencies, and capacity before portfolio trade-offs.
• Run portfolio reviews with evidence-based decisions and clear owners.

Skills

Strategic thinking

Executive communication

Influence without authority

Systems thinking

Problem solving

Leadership

Education

Bachelor's degree

Job description

Ford is connecting its vehicles, digital products, dealers, and services into an end-to-end customer ecosystem. We are seeking a Manager, Digital Product Strategy, to turn that ambition into clear portfolio choices, measurable outcomes, and decisions leaders can act on. Small team.

Large scope. High accountability. In this position you will lead complex work that aligns Ford's enterprise and Integrated Services priorities to Digital Product strategy, portfolio investments, and execution.