Manager, Creative Experience & Guest Journey Innovation

NCL Bahamas Ltd.; Miami (FL); On-site; USD 95,000 - 130,000; Full time

Job summary

Norwegian Cruise Line Holdings Ltd. in the United States seeks a Manager, Creative Experience Development to envision and shape innovative guest experiences across entertainment, spaces, and technology-enabled touchpoints aboard our ships.

You will translate brand strategy into compelling concepts and leading guest journeys from ideation to delivery. The role requires creativity, strategic vision, and strong storytelling, with collaboration across internal and external partners to drive guest

Qualifications

• Bachelor’s degree in Hospitality, Experience Design, Themed Entertainment, Marketing, Business, Design, Communications, or related field.
• 5+ years of experience in creative development, guest experience design, innovation, themed entertainment, hospitality, experiential marketing, attractions, or related industries.
• Demonstrated ability to develop and communicate innovative concepts from idea through strategic recommendation.
• Strong presentation, storytelling, facilitation, and communication skills.
• Experience leading cross-functional collaboration and influencing stakeholders without direct authority.
• Strong analytical and problem-solving capabilities.

Responsibilities

• Develop innovative concepts that elevate the guest experience across all stages of the cruise journey.
• Create experience narratives, guest journeys, and concept frameworks for new products, spaces, attractions, and entertainment offerings.
• Translate business objectives and brand strategies into compelling guest-facing experiences aligned with operational and commercial goals.
• Facilitate ideation workshops and collaborative brainstorming sessions with internal stakeholders and external partners.
• Monitor emerging trends across hospitality, entertainment, attractions, retail, sports, technology, gaming, and experiential design.
• Conduct competitive benchmarking and evaluate emerging technologies, products, and creative concepts for potential implementation.
• Maintain a pipeline of innovative ideas aligned with strategic priorities, future guest expectations, and market trends.
• Develop concept briefs, vision documents, presentations, and business cases that clearly communicate recommendations, guest benefits, and strategic rationale.
• Evaluate and prioritize innovation initiatives based on guest impact, feasibility, operational considerations, and strategic value.
• Partner with Casino, Entertainment, Hotel Operations, Marketing, Onboard Revenue, Product, and other stakeholders to refine concepts and ensure alignment with business requirements.
• Support project teams throughout development to preserve the integrity of the original guest experience vision and engage external vendors, agencies, consultants, and industry partners as needed.
• Represent the department in executive reviews, innovation workshops, and strategic planning sessions, and perform other job-related duties as assigned.

Skills

Presentation skills

Storytelling

Facilitation

Cross-functional collaboration

Analytical thinking

Education

Bachelor’s degree in Hospitality or related field

Job description

Norwegian Cruise Line Holdings Ltd. in the United States seeks a Manager, Creative Experience Development to envision and shape innovative guest experiences across entertainment, spaces, and technology-enabled touchpoints aboard our ships.

You will translate brand strategy into compelling concepts and leading guest journeys from ideation to delivery. The role requires creativity, strategic vision, and strong storytelling, with collaboration across internal and external partners to drive guest