Loyalty Strategy Lead — Growth & Retention

Insight Global

New York (NY)

On-site

USD 120,000 - 160,000

Full time

2 days ago
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Job summary

Insight Global in New York, NY seeks a Manager, Loyalty Strategy to own and evolve customer loyalty programs designed to strengthen engagement, increase retention, and improve the overall customer experience. This role coordinates across Marketing, Finance, Digital and Care to ensure initiatives are strategically developed and launched.

The ideal candidate blends customer strategy, analytics and cross-functional leadership to shape the future of customer loyalty and drive measurable business

Qualifications

  • Five or more years in customer base management, retention, loyalty or lifecycle marketing.
  • Track record designing loyalty or retention programs and proving them against matched control.
  • Comfortable writing a campaign brief, sizing an opportunity and defending the economics with Finance and Pricing.
  • Able to work across Marketing, Customer Communications, Care, Retention, Digital and MarTech without owning those teams.
  • Strong technical skills: PowerPoint, Excel, Tableau, Adobe and CRM.

Responsibilities

  • Own and evolve customer loyalty programs designed to strengthen engagement, increase retention, and improve the overall customer experience.
  • Coordinate across Marketing, Customer Communications, Finance, Pricing, Digital, Care and Retention teams to ensure initiatives are strategically developed, launched and optimized.
  • Blend customer strategy, analytics and cross-functional leadership to drive measurable business impact and shape the future of customer loyalty.

Skills

Customer retention
Loyalty programs
Campaign briefs
Cross-functional collaboration
Analytics
PowerPoint
Excel
Tableau
Adobe
CRM software

Job description

Insight Global in New York, NY seeks a Manager, Loyalty Strategy to own and evolve customer loyalty programs designed to strengthen engagement, increase retention, and improve the overall customer experience. This role coordinates across Marketing, Finance, Digital and Care to ensure initiatives are strategically developed and launched.

The ideal candidate blends customer strategy, analytics and cross-functional leadership to shape the future of customer loyalty and drive measurable business

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