Local Sales Account Executive

Hearst Television, Inc.; Manchester (NH); On-site; USD 60,000 - 90,000; Full time

Benefits offered by this job

Medical benefits

401(k) matching

Paid time off

Parental leave

Job summary

WMUR, the ABC affiliate in Manchester, NH, is seeking a Local Sales Account Executive. You will sell advertising across multiple platforms to local businesses and ad agencies, and generate new revenue while managing existing accounts from the WMUR Studios in Manchester, NH.

This role requires strong negotiation and interpersonal skills within a goal-oriented team environment. You will report to the Local Sales Manager and collaborate with local and digital sales teams to meet stated goals.

Qualifications

• Experience in media sales.
• Strong negotiation skills.
• Proven track record in web/mobile sales and development of new business.
• Experience in a consultative, customer-focused business atmosphere.

Responsibilities

• Generate revenue across all available platforms.
• Prospect, contact and present to new businesses to generate new advertising revenue.
• Manage inventory and protect station rate structure.
• Develop new revenue through local business development.
• Form strategic business and market partnerships.
• Manage an active account and client list.
• Regularly meet with local and digital sales managers to ensure progression toward goals.
• Act as negotiator for assigned accounts; ensure sales proposals align with station strategies.
• Create and deliver sales presentations to multiple contacts with client/agency personnel.

Skills

Media sales

Negotiation skills

Web/mobile sales

Consultative selling

Military experience considered

Tools

Microsoft Office

Wide Orbit

Job description

WMUR, the ABC affiliate in Manchester, NH is looking for a Local Sales Account Executive who is up to the challenge of selling multiple platforms media campaigns. This person should thrive in a goal-oriented team environment and have strong interpersonal skills. The Account Executive is responsible for selling advertising to local businesses and ad agencies. This position will be responsible for generating new business. If you are motivated by an excellent product, great compensation, and working with a talented team of professionals, look no further.If you want to work for the best, we want to hear from you today! The Account Executive position is based at the WMUR Studios in Manchester, NH and reports to the Local Sales Manager.

Responsibilities

• Generate revenue across all available platforms
• Prospect, contact and present to new businesses to generate new advertising revenue
• Manage inventory and protect station rate structure.
• Develop new revenue through local business development
• Form strategic business and market partnerships
• Manage an active account and client list
• Regularly meet with local and digital sales managers to ensure progression and success with stated goals.
• Act as negotiator for assigned accounts; ensure sales proposals are consistent with station strategies.
• Create and deliver sales presentations to multiple points of contact with client/agency personnel.

Requirements

• Experience in media sales
• Solid negotiation skills
• Must have a proven track record in web/mobile sales and in the cultivation and development of new business/ non-traditional business.
• Experience in a consultative customer focused business atmosphere
• Military training and experience will be considered in lieu of TV/Radio sales experience
• Ability to multi-task within a fast-paced environment
• Accountability within a goal-structured organization
• Needs a positive, results-oriented attitude and must be a team player
• Proven track record of successfully selling to business owners and CEO's (military experience will be considered)
• Must be able to use qualitative research effectively to further sales effort
• Strong formal and interpersonal communication skills.
• Proficiency with Microsoft Office products. Proficiency with Wide Orbit and other industry specific systems a plus.

Values in Action

At Hearst Television we tell stories every day. Stories about people of all backgrounds, perspectives, and identities. That's why, behind the scenes, we believe in being an organization that fosters collaboration and open communications, ensuring that the content we create is authentic, accurate, and connected to the communities we serve.

Benefits

Hearst's benefit programs are modern, flexible and designed to focus on you. As a Hearst employee, you and your spouse or partner or dependents would have access to the following benefits.

• Medical | Dental | Vision
• 401(k) matching
• Emotional Wellness Support
• Paid Time Off
• Paid Parental Leave
• LGBTQ+ Health Services
• Additional benefits to meet your and your family's needs