Local Marketing Manager — Lead Campaigns & Growth

AAA Service Plumbing, Heating, Electric; Golden (CO); Presencial; USD 85.000 - 95.000; Jornada completa

Ventajas ofrecidas por este puesto de trabajo

Bonus potential

Weekly pay

Medical, dental, vision, and life保险

401(k) Company Match

Paid Time Off

Career Growth & Development

Descripción de la vacante

AAA Service seeks a Marketing Manager to lead the day-to-day execution of local marketing initiatives in the Denver Metro area, turning strategic plans into coordinated campaigns that drive leads, revenue, customer engagement, and brand growth.

This hands-on manager owns local marketing execution, performance reporting, email and SMS communications, reputation management, budget coordination, and cross-functional follow-through.

Formación

• 3-5 years of marketing experience, preferably in local, digital, or integrated marketing.
• Hands-on experience with email marketing, SMS communications, and online reputation or customer-review programs.
• Strong project-management, organizational, and follow-through skills, with the ability to balance multiple priorities.
• Ability to review campaign performance and connect marketing activity to leads, revenue, and customer outcomes.
• Excellent communication skills and the ability to collaborate effectively with leadership, operations teams, and external partners.
• Experience with marketing automation, analytics, CRM, and project-management platforms is preferred.
• Home-services experience is a plus but not required.

Responsabilidades

• Execute AAA Service’s marketing plan, promotional calendar, and local campaigns, ensuring initiatives remain on schedule and aligned with business goals.
• Coordinate marketing requests and deliverables across local leadership, operations, the call center, sales, field teams, agencies, and vendors.
• Lead, coach, and hold the Marketing Coordinator accountable for social media, content creation, community involvement, sponsorships, and assigned deliverables.
• Ensure creative assets, offers, website updates, and customer-facing messaging are accurate, consistent, approved, and ready for launch.
• Oversee email marketing, including campaign calendars, audience segmentation, content development, scheduling, deployment, and performance reporting.
• Manage SMS marketing and customer communications while maintaining timely, useful messaging and following applicable consent requirements.
• Lead reputation management, including review generation, customer-feedback monitoring, response coordination, and escalation of service concerns.
• Monitor leads, opportunities, revenue, cost per lead, return on investment, engagement, response rates, and review trends.
• Maintain the MarketingOS dashboard with accurate performance data, budgets, expenses, project updates, and monthly initiatives.
• Prepare monthly performance reviews and recommend campaign adjustments and opportunities in partnership with the Brand Manager.
• Develop and manage monthly email and SMS calendars, including schedules, messaging, and results.
• Track marketing spend, reconcile expenses and vendor invoices, identify budget variances, and support responsible use of approved funds.
• Maintain organized campaign calendars, project documentation, tracking details, and current status updates.
• Review monthly social media calendars, community events, sponsorship plans, and social media performance reports.
• Communicate project progress and roadblocks, assign clear next steps, and ensure marketing commitments are completed.
• Participate in recurring planning and performance meetings with clear updates, insights, and recommendations.
• Partner across Operations, Sales, Customer Service, local leadership, and external agencies to improve execution and deliver a consistent customer experience.

Conocimientos

Email marketing

SMS marketing

Online reputation management

CRM

Marketing automation

Analytics

Project management

Communication

Herramientas

Marketing automation tools

CRM systems

Analytics platforms

Project management tools

Descripción del empleo

AAA Service seeks a Marketing Manager to lead the day-to-day execution of local marketing initiatives in the Denver Metro area, turning strategic plans into coordinated campaigns that drive leads, revenue, customer engagement, and brand growth.

This hands-on manager owns local marketing execution, performance reporting, email and SMS communications, reputation management, budget coordination, and cross-functional follow-through.