Lifecycle Marketing Lead: Engagement & Growth

Removery-LLC; Austin (TX); On-site; USD 70,000 - 110,000; Full time

Benefits offered by this job

Comprehensive Medical, Dental, Vision

Company paid Life Insurance

401(k) with company match

Paid Time Off 15 days

Job summary

Removery is seeking a Lifecycle Marketing Specialist to drive customer engagement and revenue across all stages of the customer journey from acquisition to loyalty. You will partner with Marketing and Call Center teams to execute data-driven campaigns, manage automated lifecycle journeys, and improve performance across channels.

The role focuses on onboarding, engagement, retention, and advocacy, with hands-on responsibility for email/SMS campaigns, segmentation, and A/B testing.

Qualifications

• Bachelor's degree in Marketing, Business, Communications, Analytics, or related field or equivalent experience.
• 5+ years' professional experience in email or lifecycle marketing.

Responsibilities

• Execute lifecycle programs across email, push, SMS, and in-app channels.
• Own onboarding and activation campaigns to drive early engagement.
• Maintain and optimize post-treatment follow-ups and advocacy workflows.
• Coordinate with Call Center and Product teams to personalize journeys.

Skills

Lifecycle marketing

Email marketing

Analytics

A/B testing

Segmentation

Education

Bachelor's in Marketing or Analytics

Tools

Salesforce Marketing Cloud

HTML/CSS basics

Job description

Removery is seeking a Lifecycle Marketing Specialist to drive customer engagement and revenue across all stages of the customer journey from acquisition to loyalty. You will partner with Marketing and Call Center teams to execute data-driven campaigns, manage automated lifecycle journeys, and improve performance across channels.

The role focuses on onboarding, engagement, retention, and advocacy, with hands-on responsibility for email/SMS campaigns, segmentation, and A/B testing.