Lifecycle Marketing Lead - On-Site in Austin

Removery; Austin (TX); On-site; USD 95,000 - 125,000; Full time

Benefits offered by this job

Comprehensive Medical, Dental, Vision

401(k) with company match

Paid Parental Leave

8 company holidays + floating holiday

15 days PTO

Volunteer time

Life Insurance

Employee Assistance Program

Job summary

Removery, the global leader in laser tattoo removal, seeks a Lifecycle Marketing Specialist to drive engagement, retention, and revenue across the customer journey. You will collaborate with the Marketing team and call center to execute personalized, data-driven campaigns and optimize automated life-cycle journeys.

The role focuses on onboarding, communications timing, and measuring performance to improve customer experience and business outcomes.

Qualifications

• Bachelor's degree or equivalent practical experience in Marketing, Business, Communications, Analytics, or related field.
• At least five years' professional experience in email marketing or lifecycle marketing.
• Ability to work on-site from Removery’s HQ in Austin, TX at least 4 days per week.

Responsibilities

• Builds and deploys lifecycle marketing programs across email, push, SMS, and in-app touchpoints throughout the client journey.
• Owns day-to-day program operations across lifecycle stages: welcome, onboarding, engagement, retention, win-back, and advocacy ensuring timely, accurate deployment
• Owns end-to-end onboarding programs ensuring new customers receive timely communications that drive early engagement
• Manages post-treatment follow-up sequences, coordinating send timing, content accuracy, and personalization
• Drives customer advocacy and referral program success by owning communication workflows, monitoring participation, and creating a seamless experience for advocates
• Partners with Call Center sales leaders to create customized journeys for new client acquisition and re-engaging leads once in lifecycle journey.
• Partners with Product-Tech owners to evolve lifecycle program through automations, tech integrations and evaluating new platforms to build lifecycle touch points across Removery’s customer base.

Skills

Email marketing

Lifecycle marketing

A/B testing

Campaign optimization

Data-driven mindset

Writing & communication

Marketing automation

HTML/CSS basics

Education

Bachelor's degree in Marketing, Business, Communications, Analytics, or related field

Tools

Salesforce Marketing Cloud

Job description

Removery, the global leader in laser tattoo removal, seeks a Lifecycle Marketing Specialist to drive engagement, retention, and revenue across the customer journey. You will collaborate with the Marketing team and call center to execute personalized, data-driven campaigns and optimize automated life-cycle journeys.

The role focuses on onboarding, communications timing, and measuring performance to improve customer experience and business outcomes.